Digital Marketing Specialist – SEM/PPC

Do You Convert

. Manage and optimize paid search and paid social campaigns across Google and Meta on behalf of clients .

Posted 4/21/2026full-timeRemote • Texas • 🇺🇸 United StatesJuniorMid-LevelWebsite

About the role

Key responsibilities & impact

Manage and optimize paid search and paid social campaigns across Google and Meta on behalf of clients
Handle budgets, bidding strategies, ad targeting, and creative, keeping everything running efficiently and on-spend
Dig into analytics to spot trends, surface insights, and continuously improve campaign performance
Conduct ongoing keyword research, expansion, and refinement
Track, report, and analyze website analytics and PPC campaign data
Research competitor SEM strategies and identify opportunities
Stay ahead of changes in the digital marketing landscape and help shape how we respond
Partner closely with clients to understand their goals and deliver results that matter to them

Requirements

What you’ll need

2+ years of experience in SEM/PPC or digital marketing
Comfortable working with data. Spreadsheets and pivot tables are your friends
Strong analytical skills with the ability to translate numbers into clear insights and actions
Excellent written communication skills
Self-motivated and organized. You can manage your own workload without constant hand-holding
A genuine drive to grow, learn, and become an expert in your craft
Experience with Google Analytics, Tag Manager, or Looker Studio is a plus
Four-year degree preferred, but not required if your experience speaks for itself.

Benefits

Comp & perks

100% remote. Work from anywhere in the US
No travel required, but you'll have the option to join us at our annual Summit

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

SEMPPCkeyword researchanalyticsad targetingbidding strategiescampaign performancedata analysiswebsite analyticscompetitor analysis

Soft Skills

analytical skillswritten communicationself-motivatedorganizational skillsclient partnershipinsight translationworkload managementdrive to learnadaptabilityproblem-solving