Director of Sales
Digital Onboarding, Inc.
Manager Marketing & Business Development - Finance
DLA Piper
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteSalary
💰 $146,352 - $193,920 per year
Job Level
Mid-LevelSenior
About the role
- Develop and execute targeted go-to-market plans that expand client growth and enable collaboration.
- Lead integrated marketing and business development initiatives focused on client targeting, lead generation, and pipeline acceleration.
- Analyze market trends, client priorities, and competitive dynamics to identify and pursue targets, anticipate needs, shape messaging, build and distribute thought leadership, incorporate into events and sponsorship strategies, and otherwise proactively position the group in key areas of strengths.
- Draft and refine marketing and business development content, including pitch materials, capability statements, individual client outreach, events invitations, and campaign messaging.
- Develop and execute a strategy for awards and directories that highlights the group’s most impactful client work and individual achievements.
- Lead BD integration for lateral partners, including analyzing their client base and DLA’s to identify and pursue cross-selling opportunities.
- Work with members of the pitch and proposal team, and competitive intelligence teams to draft strong pitches and proposals, and identify trends in pitching that aid in targeting and outreach.
- Partner with the broader marketing, BD, and communications teams to implement high-impact strategies and campaigns across brand, digital, PR, events, and sales enablement channels.
- Collaborate with sector teams to package the group’s capabilities to get to clients, and to raise the visibility of the group’s capabilities and successes both internally and externally.
- Support the planning and execution of practice group meetings, retreats, and key client engagement events.
- Manage the practice group marketing budget, ensuring alignment with firm priorities and campaign ROI.
- Track, analyze, and report performance metrics for BD and marketing initiatives.
- Perform other duties and special projects as assigned.
Requirements
- Experience in a law firm or professional services environment with business development and client growth.
- Strong writing, presentation, and communication skills; ability to analyze and synthesize data into actionable insights.
- Proficiency with Microsoft Word, Excel, PowerPoint; familiarity with CRM systems or pipeline tracking tools.
- Bachelor's degree in Marketing, Communications, Business, or related field.
- 5 years of Sales/Marketing experience in a professional services environment.
