DLA Piper

Transactions Business Development and Marketing Manager – Capital Markets and Public Company Advisory

DLA Piper

full-time

Posted on:

Location: New York, North Carolina • 🇺🇸 United States

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Salary

💰 $133,625 - $193,920 per year

Job Level

Mid-LevelSenior

About the role

  • Support practice group and subgroup leaders in executing on BD and marketing initiatives and tracking progress against priorities.
  • Monitor market developments to help identify opportunities for go-to-market strategies, client outreach and thought leadership.
  • Develop a solid understanding of the practice group’s strengths to support creation of client-facing materials and positioning.
  • Coordinate with senior team members and provide assistance on practice-specific campaigns and projects.
  • Use business intelligence tools to support client targeting, lead tracking, and growth opportunities.
  • Partner with communications and marketing colleagues on go-to-market initiatives and promotional campaigns.
  • Leverage CRM and other tools to help manage business development pipelines and campaign outcomes.
  • Collaborate across practice groups, sectors, and client teams to support integration and cross-practice marketing.
  • Assist with pitch and proposal development, directories submissions, and the creation of awards content.
  • Help plan and execute client-facing events and sponsorships aligned with the practice group’s strategic priorities.
  • Support budget tracking and reporting to ensure marketing spend aligns with business goals.
  • Contribute to department-wide initiatives including onboarding, CRM adoption, and experience management.
  • Coordinate with recruiting and integration teams to support BD onboarding of new hires.
  • Stay current on marketing technologies and contribute ideas to improve efficiency and impact.
  • Other duties as assigned.

Requirements

  • Bachelor's degree in Marketing, Communications, Business or related field.
  • 5 years' sales/marketing experience in a professional services environment.
  • Prior experience in law firm or professional services marketing is preferred.
  • Strong written and verbal communication skills, with a focus on clarity, tone, and accuracy.
  • Organized, detail-oriented, and comfortable managing multiple projects in a fast-paced environment.
  • Familiarity with litigation or disputes practices strongly preferred.
  • Proficient in Microsoft Word, Excel, and PowerPoint.
  • Experience with CRM platforms or marketing technologies is a plus.
  • Ability to effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties.
  • Ability to work under pressure and manage competing demands in a fast-paced environment.
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