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Social Media Executive
Division50Social Media Executive managing social media content and trends across multiple brands with a focus on viral engagement. Responsible for content planning, execution, and performance tracking in a remote setting.
About the role
Key responsibilities & impact- We are looking for a proactive Social Media Executive responsible for managing the end-to-end planning and execution of social media content across multiple brands.
- This role combines viral ideation, trend monitoring, content planning, and execution, ensuring content is both strategically planned and performance-driven.
- You are responsible for keeping the content pipeline relevant, consistent, and aligned with what is trending and performing on social media.
- Stay constantly updated with trends across TikTok, Instagram Reels, and YouTube Shorts
- Identify daily/weekly viral formats, hooks, and content styles
- Generate and propose high-performing content ideas daily/weekly
- Adapt trends to brand niches and marketing objectives
- Develop multiple angles, hooks, and variations for each content idea
- Analyze why content goes viral (hooks, pacing, psychology, structure)
- Continuously bring fresh ideas to improve reach and engagement
- Independently create and maintain weekly and monthly content calendars for assigned brands
- Translate viral ideas and trends into structured posting plans
- Design daily posting schedules across platforms (Instagram, TikTok, YouTube Shorts, etc.)
- Ensure balanced content mix (viral trends, brand content, repurposed assets, etc.)
- Continuously update calendars based on trends, campaigns, and performance
- Ensure all planned content is organized, approved, and ready for execution
- Manage daily posting across all social media platforms
- Upload, format, and publish content accurately and on time
- Write captions, hashtags, and basic copy aligned with brand tone
- Schedule content in advance to maintain consistency
- Manage stories, reels, and feed posts across accounts
- Work closely with Videographers, Editors, Designers, and Marketing team
- Provide clear creative briefs based on trends and content ideas
- Ensure all content is aligned with planned viral concepts and calendar
- Follow up on deliverables to maintain fast execution cycles
- Ensure smooth workflow from ideation → production → publishing
- Adapt content for different platforms (format, ratio, caption style, length)
- Repurpose viral or high-performing content into multiple variations
- Handle light edits when required (basic trimming, captions, formatting)
- Ensure all content is optimized for each platform’s algorithm
- Manage multiple brand accounts across platforms
- Ensure profiles are consistently updated (bios, highlights, branding)
- Maintain active, structured, and professional social media presence
- Ensure content consistency across all pages
- Monitor key metrics (views, engagement, reach, retention)
- Identify top-performing content and break down why it worked
- Suggest improvements based on performance data
- Continuously refine ideation and calendar planning based on insights
Requirements
What you’ll need- 1–3 years experience in social media management or content execution
- Strong understanding of TikTok, Instagram Reels, and YouTube Shorts
- Strong ability to identify trends and create viral content ideas
- Proven experience creating and managing content calendars
- Strong organizational and time management skills
- Ability to manage multiple brands simultaneously
- Strong communication and coordination skills in remote setups
- Nice to Have
- Experience working in a marketing agency
- Basic video editing skills (CapCut, Premiere, etc.)
- Understanding of UGC and performance-driven content
- Familiarity with social media scheduling and analytics tools
Benefits
Comp & perks- Competitive salary
- Fully remote work environment with flexibility and autonomy
- Opportunity to work across multiple brands and industries (high exposure)
- Fast-paced environment with real ownership of content strategy and execution
- Direct impact on growth through viral content and performance-driven campaigns
- Access to tools, resources, and support for content planning and execution
- Career growth opportunities within a scaling marketing team
- Collaborative and execution-focused team culture
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
social media managementcontent executioncontent calendar managementviral content creationvideo editingtrend analysisperformance analysiscontent optimizationcontent repurposingsocial media analytics
Soft Skills
organizational skillstime managementcommunication skillscoordination skillscreativityproactivityadaptabilityindependencecollaborationattention to detail