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Salary
💰 $600 - $750 per month
About the role
- Develop and execute integrated marketing strategies aligned with company goals.
- Oversee campaigns across email, social media, SEO, automation, and branded collateral.
- Ask smart questions to understand brand voice and client pain points (messy books, payroll complexity, etc.).
- Turn insights into clear, consistent messaging across all channels.
- Use Instantly + LinkedIn Sales Navigator for segmentation & automation.
- Ghostwrite two long-form SEO-optimized posts per month.
- Create and schedule three weekly posts using tools like WeConnect.
- Use Canva or similar tools to create visuals & short-form videos.
- Maintain and update website for clarity, consistency, and conversion.
- Drive qualified, booked discovery calls with ICP-fit SMBs.
- Maintain weekly dashboards, monthly reporting decks, and real-time tracking (Sheets/Notion).
- Own campaigns end-to-end and continuously optimize.
- Work directly with the CEO through weekly alignment touchpoints.
- Ensure all content meets bookkeeping & payroll compliance standards.
- Build internal systems for content sourcing and automation.
- Manage list hygiene and data integrity.
- Test new tactics, tools, and campaigns to improve performance.
Requirements
- 3+ years in B2B marketing, demand gen, content marketing, or outbound/SaaS-style campaigns
- Proven success running cold email + LinkedIn outreach
- Excellent writing skills (long-form + persuasive short-form)
- Strong analytical mindset (KPIs, experiments, iteration)
- Comfortable with Instantly, WeConnect, Notion & basic editing tools
- Adaptable, accountable, collaborative, independent
- High attention to detail
- Understanding of confidentiality & financial data integrity
- C1+ English Level
- Experience in accounting, bookkeeping, or professional services
- Basic design or video editing skills (Canva, etc.)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingdemand generationcontent marketingcold email outreachLinkedIn outreachSEO optimizationdata analysiscampaign optimizationwritingvideo editing
Soft Skills
analytical mindsetadaptabilityaccountabilitycollaborationindependenceattention to detailcommunicationproblem-solvingcreativitytime management