Marketing Internship

DIRECTV

Marketing Intern influencing product positioning and promotions at DIRECTV. Engaging in marketing strategies, product roadmap planning, and user experience testing throughout a 10-week internship.

Posted 4/23/2026internshipRemote • California • 🇺🇸 United StatesEntry Level💰 $20 - $28 per hourWebsite

About the role

Key responsibilities & impact

Supporting the development and execution of marketing strategies.
Contributing to product roadmap planning and business case creation.
Analyzing viewership trends and recommending promotional strategies.
Building models to evaluate content value vs. acquisition cost.
Conducting product validation and user experience testing.
Assisting with internal culture initiatives and team-building events.
Collaborating on marketing campaign strategy and execution.

Requirements

What you’ll need

Majors: Marketing, Management, Business Intelligence/Analytics, Business Administration, Digital Marketing, Advertising, and Media Management.
Proficiency in Microsoft Office Suite and Microsoft Teams.
Strong written and verbal communication skills.
Well-organized with the ability to prioritize tasks.
Self-motivated and accountable, with a willingness to learn.
Passion for marketing, media, and digital innovation.

Benefits

Comp & perks

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Hard Skills & Tools

marketing strategiesproduct roadmap planningbusiness case creationviewership trend analysispromotional strategiescontent value modelingacquisition cost evaluationproduct validationuser experience testingdigital marketing

Soft Skills

strong written communicationstrong verbal communicationorganizational skillstask prioritizationself-motivationaccountabilitywillingness to learnteam-buildingcollaborationpassion for marketing