Associate Director, Commerce

Directive

Founding role at Directive Commerce overseeing B2B commerce and marketplace strategies. Leadership in performance marketing with executive client relationships and team development.

Posted 4/14/2026full-timeRemote • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact

Lead product feed strategy across a portfolio of B2B clients from initial audit through full-channel optimization
Own feed architecture, attribute taxonomy, and feed health across Google Shopping, Microsoft Shopping, Amazon Business, and emerging B2B channels
Manage marketplace presence and performance for clients on Amazon Seller Central and Vendor Central — with working knowledge of Amazon Business-specific features (quantity discounts, business pricing tiers, tax exemption, procurement integration)
Translate complex B2B product catalogs — 10K+ SKUs, technical specs, compliance data, tiered pricing — into clean, performant feed structures
Apply our proprietary three-treatment pricing framework (Advertise / Exclude / Route to RFQ) across client catalog strategies
Serve as the senior strategic point of contact across your client portfolio
Lead QBRs, executive reporting, and strategic roadmaps with confidence
Identify expansion opportunities and proactively bring them to the table before the client asks
Co-build the Directive Commerce methodology — document it, pressure-test it, and own it
Actively use AI tools to improve feed quality, catalog management, and client deliverables; establish the standard for AI-augmented commerce work at this division
Contribute to new business pitches and RFP responses as a subject matter expert
Hire, onboard, and develop team members as the division scales

Requirements

What you’ll need

5+ years in performance marketing with at least 3 years of direct, hands-on experience in product feed management and marketplace operations
Deep platform fluency: Feedonomics (strongly preferred), DataFeedWatch, or equivalent enterprise feed management tools
Demonstrated Google and Microsoft Shopping campaign management at scale
Amazon Seller Central and/or Vendor Central experience required; Amazon Business experience is a meaningful differentiator
Experience with B2B ecommerce, industrial distribution, or high-SKU catalogs — you understand why a 100K SKU catalog is a different problem than a 500-SKU DTC brand
Executive presence: you can run a QBR with a VP, hold your ground in a strategic disagreement, and represent the division externally
People leadership: you've managed or mentored direct reports and take their development seriously
A builder's orientation: you're energized by the blank page, not slowed by it
Practical, already-integrated AI fluency — not theoretical

Benefits

Comp & perks

Compensation for this role includes a competitive base salary plus performance-based bonus eligibility
Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle
Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents
Access to certified therapists through Spring Health, membership to Headspace
Gympass
Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave
Traditional and Roth 401(k) with a 3% company match

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product feed managementmarketplace operationscampaign managementB2B ecommercecatalog managementpricing strategydata complianceAI fluencyperformance optimizationstrategic planning

Soft Skills

executive presencepeople leadershipstrategic communicationproblem-solvingteam developmentclient relationship managementproactive identification of opportunitiesadaptabilitycollaborationmentorship