Associate Director, Paid Media
Directive
SpringSQL
Associate Director, Paid Media
Directive
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteJob Level
Senior
Tech Stack
SpringSQL
About the role
- Directly responsible for both client and employee retention; performance reflected in P&L
- Set the goals for every client engagement in their pod
- Ensure every client follows best practices across channels (LTV:CAC modeling, Customer Generation, Share of SERP, Functional Content)
- Break down barriers to campaign approval and support strategists in earning approvals
- Ensure roadblocks are discussed in 1x1s and action plans are established
- Build structure, create cadence, support proactively, and empower team with clear communication and expectation setting
- Drive key goals: NSM attainment 100%, CSAT 4.2+, and bookings $150k per half of the year (pod)
- Collaborate virtually (Zoom, Slack) and operate 100% virtually from a home office when applicable
Requirements
- Thrive in fast-paced environments
- Obsessed with analytics and storytelling
- Experience in B2B tech and SaaS marketing
- Leadership experience: managing teams, building structure, creating cadence, proactive support, and expectation setting
- Responsibility for client and employee retention and accountability for P&L performance
- Ability to set goals for every client engagement and ensure best practices across channels
- Knowledge/experience with LTV:CAC modeling, Customer Generation, Share of SERP, Functional Content
- Ability to identify and remove roadblocks to campaign approvals and support strategists
- Ability to operate a laptop (PC or Mac), computer software platforms, and other office productivity tools
- Reliable internet access and a professional background
- Ability to remain stationary for extended periods and to observe and interpret written and/or verbal communication
- For global locations: established and current work authorization and permanent residence in that country
- For US applicants: eligibility to work in the US without sponsorship (implied by application residency questions)
