Organic Department Manager, SEO – GEO

Direct Online Marketing

Digital marketing leader managing organic marketing services at DOM. Leading a team in SEO, GEO, and related functions to drive measurable growth for clients.

Posted 4/23/2026full-timePittsburgh • Pennsylvania • 🇺🇸 United StatesMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Lead the organic marketing function
Own the performance, direction, and evolution of DOM’s organic services (SEO, GEO, CRO, email)
Ensure our work drives real business outcomes and not just rankings or traffic
Stay ahead of industry changes (including AI-driven search) and translate them into action
Build and improve systems
Develop and refine processes and workflows that improve efficiency, quality, and scalability
Identify gaps in execution, tools, or capabilities and proactively implement solutions
Lead initiatives that strengthen service offerings and elevate team performance
Oversee performance across client accounts and proactively review strategy
Diagnose issues, identify root causes, and implement solutions
Ensure clear, consistent communication of results and insights across teams
Manage, mentor, and grow a team of 5–10 organic marketing specialists
Foster a culture of accountability, collaboration, and curiosity
Provide clear feedback, coaching, and development opportunities
Ensure work meets high standards through quality assurance and process adherence

Requirements

What you’ll need

5+ years of hands-on SEO or similar digital marketing experience across a variety of industries and goals
3+ years of experience managing and developing a team
Strong expertise in technical SEO, content strategy, and performance analysis
Deep understanding of how SEO connects to broader business outcomes
Experience with platforms like WordPress, HubSpot, Shopify, and tools like GA4, GSC, SEMrush
Highly accountable: you take ownership of outcomes
Driven: you take initiative, push things forward, and don’t wait to be told what to do
Systems-oriented: you naturally look for ways to improve how things work
Adaptable: you stay ahead in a fast-changing space
Detail-oriented: without losing sight of the bigger picture
Curious: you want to understand the why behind performance

Benefits

Comp & perks

Competitive salary + annual performance-based increases
401(k)
Health & wellness Medical, dental, and vision coverage
Short-term disability
PTO + Paid holidays + floating holiday
Annual volunteer day
Parental leave
Ongoing training and development
Clear structure and alignment through EOS (Entrepreneurial Operating System)
Regular team events and collaboration

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

SEOGEOCROemail marketingtechnical SEOcontent strategyperformance analysis

Soft Skills

accountabilityinitiativesystems-orientedadaptabilitydetail-orientedcuriosityleadershipmentoringcommunication