Digitopia

Digital Marketing

• Manage end-to-end performance campaigns on Google & LinkedIn
• Own budgets, bidding strategies, targeting & optimization
• Continuously test, iterate, and improve ROI
• Build automated workflows & lead nurturing sequences at HubSpot
• Manage segmentation lists, execute email campaigns
• Ensure data-driven marketing execution
• Own and manage our WordPress environment
• Launch and optimize landing pages
• Ensure SEO fundamentals are implemented
• Analyze performance via Google Analytics & HubSpot
• Build regular dashboards
• Translate data into actionable insights

Senior Digital Marketing Specialist