Product Marketing

• Develop differentiated positioning and messaging for metaphacts’ product suite and tailor messaging to customer needs, industries, and use cases.
• Collaborate with product management to translate technical features into business-friendly language and maintain buyer personas and competitive messaging frameworks.
• Lead launches of new features and releases with clear playbooks and narratives; coordinate with Marketing, Sales, Product, and Customer Success to execute campaigns.
• Create launch assets such as whitepapers, blog posts, and customer stories.
• Equip Sales and Partner teams with pitch decks, battlecards, objection handling guides, product briefs, demo scripts, and proof-of-concept strategies for key verticals (Pharma, Engineering, Finance).
• Host internal enablement sessions on product positioning and support Customer Success and Sales in identifying case studies and promoting advocacy.
• Collect and analyze market intelligence, competitor data, customer feedback, and monitor trends in AI, knowledge graphs, and Semantic Web to inform positioning and roadmap.

Product Marketing Manager

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Director of Product Marketing