Product Manager

• Define and own the B2C product vision and strategy, communicating it effectively to inspire and align teams across the business.
• Set clear product goals and KPIs for the B2C market, translating them into actionable strategies that drive desired outcomes.
• Lead the creation of customer-centric roadmaps, ensuring initiatives are evidence-based and deliver significant customer and business impact.
• Act as the voice of B2C product within the company, representing its needs and roadmap to leadership and cross-functional teams.
• Identify and leverage emerging technologies (e.g., AI/ML) to innovate and enhance our B2C product offerings.
• Conduct deep market and competitive analysis to uncover trends, evolving customer needs, and strategic differentiation opportunities.
• Drive product-market fit by deeply understanding B2C customer needs and identifying key market opportunities.
• Enable successful go-to-market strategies, collaborating with sales and marketing to optimise product positioning and messaging.
• Oversee strategic product investments, developing robust business cases for new B2C product initiatives.
• Lead, mentor, and develop a high-performing team of Product Directors, fostering a culture of customer-centricity, collaboration, and innovation.

VP of Product – B2C

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