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Digital Media Management

Social Media Analyst

Digital Media Management

Social Media Analyst analyzing social media campaign data for Digital Media Management. Focus on user engagement, trends, and data-driven insights to enhance strategies.

Posted 5/8/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $55,000 - $67,000 per yearWebsite

About the role

Key responsibilities & impact
  • Reviews social media campaign performance and produces, visualizes, and analyzes metrics to make recommendations
  • Helps source and identify social media trends and makes suggestions on how they can be applied to campaigns
  • Dives into user engagement and conversion data to determine the effectiveness of copy and community management tactics
  • Develops a strong understanding of project-based audience targets and how we can tap into them
  • Researches online fan communities and makes recommendations on how to best engage
  • Takes data and observations and uses them to construct detailed reports and visual presentations
  • Builds out dashboards that lead to effective campaign reporting and tactical learnings based on social media campaign objectives
  • Collaborates closely with the accounts, strategy, partnerships, and creative teams to support their work with data-driven insights

Requirements

What you’ll need
  • Previous experience in a social media analytics role
  • Previous experience working on entertainment industry social media campaigns
  • Strong understanding of all social networks, their functionality , and the marketing and digital advertising landscape
  • Can provide examples of using social media analytics to increase the performance of a campaign
  • Exceptional project management skills with a keen eye for detail
  • Experience with creative storytelling, synthesizing channel insights, and the ability to bring consumer data to life for marketing stakeholders
  • Experience conducting data analysis including data cleanup & normalization, and developing insights and strategic recommendations based on data analysis
  • Digital Media agency experience strongly preferred

Benefits

Comp & perks
  • DMM pays 100% of the cost for employee medical, dental, and vision premiums, as well as covers 40% of dependent premium costs.
  • Employer paid life insurance
  • A tax-advantaged health savings account (HSA)
  • A 401(k) plan that provides employees with automatic enrollment at 3% of your salary with a full employer match of your first 3% contribution, all fully vested
  • Paid family leave
  • Open PTO: DMM offers unlimited vacation, 10 sick days & 5 mental health days
  • DMM Fridays: Employees have the opportunity to sign off early and kick-start their weekends at 2pm on Fridays
  • DMM offers DEI specific training focused on preventing discrimination and harassment in the workplace
  • ERGs focusing on diverse perspectives across DMM to promote diversity, inclusion, and shared experiences
  • Generous donation match to non-profits of interest to our employees
  • Extensive onboarding that includes working with multiple departments to learn the DMM way
  • Frequent trainings on the latest tools and trends and how to optimize them for our clients

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
social media analyticsdata analysisdata cleanupdata normalizationcampaign performance metricsdashboard developmentreportingvisualizationcopy effectiveness analysiscommunity management tactics
Soft Skills
project managementattention to detailcreative storytellingsynthesizing insightsdata-driven decision makingcollaborationrecommendation developmenttrend identificationaudience targetingengagement strategies