Marketing Manager – Growth & Content

digital dna GmbH

Marketing Manager managing Growth, Lead Generation, and Branding strategies at digital dna. Aim to build trust through content while being involved in various marketing activities.

Posted 6/30/2026full-timeRemote • 🇩🇪 GermanyMid-LevelSenior💰 €60,000 - €70,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B marketing with a strong focus on content creation, storytelling, and audience engagement. Proficient in managing marketing activities and optimizing performance campaigns to drive qualified leads and conversions.

Highest-signal resume keywords

B2B Marketing ExperienceContent CreationStorytelling SkillsCampaign OptimizationAI Tools Proficiency

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Soft Skills

Confident WritingStructuring SkillsEditing SkillsOwnership of Topics

Industry Keywords

Marketing ActivitiesBrand BuildingPerformance CampaignsQualified LeadsConversions

About the role

Key responsibilities & impact

Develop and deliver ideas to own and drive our marketing
Continue building the brand with discipline and critically evaluate existing concepts
Plan and manage marketing activities beyond social media
Create audience-specific content and use AI tools efficiently
Conceptualize and optimize performance campaigns with a focus on qualified leads and conversions

Requirements

What you’ll need

Several years' experience in B2B marketing, ideally in consultancy-related or complex/explanatory environments
Strong instinct for content, storytelling, and target audiences
Confident writing, structuring, and editing skills
Ability to take ownership of topics independently and see them through to publication

Benefits

Comp & perks

30 days vacation + an extra day for Rosenmontag (Carnival Monday)
Trust-based working hours
Workation
Two days of social leave for your volunteer work
Individual development roadmaps (coaching, professional training, or soft-skills training)