Diamond Braces Orthodontist: Braces & Invisalign

Social Media Manager

• Manage Instagram, TikTok, Facebook, LinkedIn, and other assigned platforms.
• Create and schedule platform-native content.
• Write hooks, captions, CTAs, and engagement-focused copy.
• Research trending topics and adapt trends into branded content.
• Build weekly content calendars.
• Coordinate approval workflows.
• Repurpose content into multiple formats across platforms.
• Identify high-performing content opportunities based on trends, audience psychology, engagement behavior, and competitor analysis.
• Structure content around hooks, retention, shares, saves, and conversation generation.
• Develop short-form content systems that can be scaled across locations.
• Analyze what content performs well and recommend improvements.
• Monitor and respond to comments, DMs, and engagement activity.
• Maintain same-business-day response standards.
• Identify recurring audience questions, concerns, and trends.
• Escalate operational or patient-related issues using established SOPs.
• Support a professional, empathetic, and brand-aligned communication style across social platforms.
• Coordinate with internal marketing leadership and paid media vendors.
• Assist with ad creative organization, content testing, hook testing, audience feedback analysis, and landing page/content alignment.
• Monitor social campaign performance trends.
• Provide monthly social media and content performance reports.

Social Media, Direct Response Marketing Coordinator

SEO Marketing

• Monitor SEO performance across multiple locations
• Track clicks, impressions, rankings, CTR, indexation, and keyword visibility
• Identify traffic drops, ranking declines, and visibility issues quickly
• Support recovery plans for underperforming locations and markets
• Improve rankings for location-based and service-related keywords
• Monitor local competitors and market-level visibility changes
• Optimize meta titles, meta descriptions, internal linking, schema, service pages, and location pages
• Monitor crawl and indexation issues
• Coordinate SEO-related technical fixes with developers
• Prepare weekly and monthly SEO reports for leadership
• Track top-performing pages, declining pages, keyword gains/losses, ranking changes, traffic trends, and recovery opportunities
• Identify exact pages losing traffic, declining keyword groups, indexing problems, and SEO recovery opportunities
• Maintain SEO dashboards, reporting systems, and tracking tools
• Follow SEO SOPs, reporting deadlines, and structured workflows
• Coordinate with developers, content teams, CRM teams, and marketing leadership as needed

SEO Specialist

Human Resources

• Serve as first point of contact for leave related inquiries, accommodation requests, ADA requirements, reporting and escalates to HR Manager & legal to review as needed.
• Prepares, maintains, and conducts audits and ensures the data integrity in the HRIS system with data audits, leave reports, employee’s status updates related to terminations, leaves, benefits, and other program tracking in UKG.
• Investigates, responds, and assists employees with leaves, including carrier inquires.
• Communicates ongoingly with office managers, district managers, payroll, and other key stakeholders regarding leave, modified work schedules, and benefits, while managing the end-to-end process.
• Develops and delivers training on leaves of absence for management team and continuously identifies best practices for administration and tracking and process improvement.
• Coordinates with third-party brokers, vendors, insurance carriers, etc. to ensure timely notifications and accurate communications.
• Documents standard work for leaves processing across multi-states work with project management team to determine training opportunities.
• Willingness to take on additional HR tasks to support the overall HR functions.

HR Generalist – Benefits and Leave of Absence Administration

• Serve as first point of contact for leave related inquiries, accommodation requests, ADA requirements, reporting and escalates to HR Manager & legal to review as needed.
• Prepares, maintains, and conducts audits and ensures the data integrity in the HRIS system with data audits, leave reports, employee’s status updates related to terminations, leaves, benefits, and other program tracking in UKG.
• Investigates, responds, and assists employees with leaves, including carrier inquires.
• Communicates ongoingly with office managers, district managers, payroll, and other key stakeholders regarding leave, modified work schedules, and benefits, while managing the end-to-end process.
• Develops and delivers training on leaves of absence for management team and continuously identifies best practices for administration and tracking and process improvement.
• Coordinates with third-party brokers, vendors, insurance carriers, etc. to ensure timely notifications and accurate communications.
• Documents standard work for leaves processing across multi -states work with project management team to determine training opportunities.
• Willingness to take on additional HR tasks to support the overall HR functions.

Performance Marketing

• Own patient acquisition and revenue growth across all locations
• Drive qualified leads (calls, forms, bookings)
• Improve lead → consult → treatment start
• Own rankings and visibility across all locations
• Ensure full funnel tracking (lead → start)
• Build clear attribution model
• Scale ROI-positive campaigns
• Increase reviews per location

Director of Growth – Performance Marketing, SEO, GMB, CRM

Manager

• Track lease obligations and identify landlord non-compliance
• Drive resolution through structured follow-up and escalation
• Review and abstract commercial leases
• Build and maintain a centralized lease tracking system
• Communicate directly with landlords to drive issue resolution
• Maintain documentation and provide weekly reporting on portfolio status

Real Estate Lease Manager – Commercial Portfolio

Operations

• Manage offices remotely and be accountable for performance
• Monitor office KPIs (production, schedule, attendance, performance)
• Enforce compliance with company processes and standards
• Hold the team accountable
• Identify underperformance and take corrective action
• Ensure schedule efficiency and patient flow
• Oversee chart audits and documentation compliance
• Work directly with leadership on performance reporting
• Drive consistency across multiple locations

Social Media, Direct Response Marketing Coordinator

SEO Specialist

HR Generalist – Benefits and Leave of Absence Administration

HR Generalist – Benefits and Leave of Absence Administration

Director of Growth – Performance Marketing, SEO, GMB, CRM

Real Estate Lease Manager – Commercial Portfolio

Dental Operations Manager