Marketing Manager – Delivery Systems, Sorbents
Kimberly-Clark
Marketing Analytics Staff Manager
Diabetes Youth Families
full-time
Posted on:
Location: Massachusetts • 🇺🇸 United States
Visit company websiteSalary
💰 $107,850 - $161,775 per year
Job Level
Lead
Tech Stack
PythonSQLTableau
About the role
- Partner with US regional marketing and commercial leaders to deliver actionable analysis and insights that drive marketing strategy
- Translate analytical findings into business cases and action plans aligned with growth goals
- Challenge assumptions with evidence-based insights to influence strategic priorities
- Analyze and interpret performance across consumer and HCP-focused marketing channels (digital engagement, peer-to-peer events, medical campaigns)
- Conduct marketing mix modeling and campaign attribution analysis to connect DTC and HCP-targeted marketing with field force impact
- Provide timely insights and recommendations to optimize spend, messaging, and channel strategy
- Build and maintain dashboards and reporting tools to track performance across marketing activities
- Leverage analytics platforms (Tableau, Power BI, SQL, Python) to automate data pipelines and deliver scalable insights
- Identify and implement improvements to marketing data infrastructure, tools, and reporting workflows
- Help upskill business partners to capitalize on emerging data sets for marketing planning and execution
- Simplify complex insights into compelling narratives for marketing and executive stakeholders
Requirements
- Bachelor’s degree (preferred field of study in business, marketing, analytics, engineering)
- 5+ years of experience in a marketing analytics, commercial operations, or strategy role
- Demonstrated success in leading analytics initiatives and influencing strategic marketing decision
- Proven experience in med tech, pharma, or other regulated industries (preferred)
- Expertise in marketing analytics, including campaign measurement, attribution modeling, and ROI analysis
- Advanced proficiency with SQL, Python, Tableau, Power BI, and marketing analytics platforms
- Proven experience in building dashboards and automated reports with high attention to detail
- Strong business acumen and problem-solving skills within commercial and med tech environments
- Ability to synthesize complex data into clear, actionable insights and strategic recommendations
- Data-driven communication and influencing skills to energize a commercial team and influence stakeholders at all levels
- Collaborative mindset with a track record of successful cross-functional partnerships
- Strong understanding of marketing operations, tools (CRM, MAPs), and performance frameworks
- Ability to navigate ambiguity, adapt quickly, and proactively address evolving business needs
- Comfortable working in a fast-paced, insights-driven environment with evolving priorities
- Limited business travel as required
