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About the role
Key responsibilities & impact- Take ownership of the e-commerce strategy across the EMEA region, aligned to our regional business goals.
- Support the deployment of e-commerce platforms, and orchestrate the e-commerce channel activation across multiple markets once the infrastructure is deployed.
- Maintain a performance marketing mindset, staying connected to ongoing digital campaigns, and using analytics expertise to measure success across various metrics (e.g. CPA, CLTV, conversion rates).
- Apply strong commercial acumen to drive the e-commerce channel revenue, focusing on understanding key drivers of demand, such as promotions, conversion rate optimization, and customer lifecycle initiatives.
- Identify and implement opportunities to improve operational efficiency and reduce cost-to-serve.
- Actively manage and optimize the e-commerce platforms across EMEA, ensuring optimal performance and a seamless customer experience.
- Work closely with EMEA campaign and channels marketing teams, country marketing teams, EMEA & Global digital teams, and EMEA/Global IT organization for alignment with broader marketing and business objectives.
- Manage relationships with third parties such as Amazon or other e-commerce and fulfillment providers to optimize customer experience, product availability, and order fulfillment.
Requirements
What you’ll need- Typically requires a Bachelor’s degree and a minimum of 8-12 years of related experience.
- At this level a graduate degree may be desirable with 4 years of related experience.
- Proven track record of driving online sales growth through effective promotions, conversions, and customer retention strategies.
- Significant experience working closely with country marketing teams and other regional/global stakeholders in a marketing organization.
- Ability to engage cross-functionally in a matrixed organization, to collaborate and influence outcomes across all stakeholders in the process of bringing a product to market.
- Deep expertise in performance marketing and analytics, with the ability to interpret and act on key metrics such as CPA, CLTV, and conversion rates.
- Understanding of the broader e-commerce landscape and the strategic and commercial considerations required to run a successful e-commerce business.
- Experience managing or working with CommerceTools platform, and/or other third-party e-commerce platforms.
- Familiarity with managing the tools and tactics that drive demand and creating a seamless customer journey across multiple e-commerce markets.
- Strong project management skills, with organizational skills, and strategic vision.
- Prior experience running your own e-commerce business or managing a corporate e-commerce platform is highly preferred.
- Experience in Healthcare industry, including medical technology, is preferred.
Benefits
Comp & perks- A front row seat to life changing CGM technology.
- Learn about our brave #dexcomwarriors community.
- A full and comprehensive benefits program.
- Growth opportunities on a global scale.
- Access to career development through in-house learning programs and/or qualified tuition reimbursement.
- An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
e-commerce strategyperformance marketinganalyticsconversion rate optimizationcustomer lifecycle initiativespromotionsoperational efficiencyonline sales growthcustomer retention strategiesCommerceTools
Soft Skills
commercial acumencross-functional collaborationinfluencing outcomesproject managementorganizational skillsstrategic vision
Certifications
Bachelor's degreegraduate degree