Field Marketing Manager

Destination Pet, LLC

Field Marketing Manager developing localized marketing strategies for Destination Pet. Executing campaigns to promote brand awareness and support local marketing needs across the West Coast.

Posted 7/31/2026full-timeCalifornia, Oregon, Washington • 🇺🇸 United StatesJuniorMid-Level💰 $70,000 - $80,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing localized marketing strategies, managing successful marketing campaigns, and leveraging partnerships to enhance brand presence. Proficient in analyzing data to drive decisions and adapt to changing market conditions.

Highest-signal resume keywords

Field Marketing ExperienceBudgeting And PlanningProject Management SkillsMarketing Software ProficiencyExcellent Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Localized Marketing StrategiesMarket ResearchCampaign ManagementData AnalysisEvent PlanningCustomer AcquisitionBrand AwarenessKPI MonitoringLogistics ManagementCommunity Engagement

Soft Skills

Interpersonal SkillsOrganizational SkillsAdaptabilityCollaborationCommunication

Tools & Technologies

CRM SoftwareEmail Marketing PlatformsSocial Media Management Tools

Certifications & Qualifications

Bachelor's Degree In MarketingBachelor's Degree In Business Administration

Industry Keywords

Field MarketingRegional MarketingGTM Marketing PlansBrand StrategyCommunity Organizations

About the role

Key responsibilities & impact

Develop and execute localized marketing strategies to promote company brand awareness
Drive new customer acquisition and support the local marketing needs of assigned centers
Conduct market research and identify opportunities for growth
Partner with the Creative team to design effective marketing materials
Collaborate with the Marketing team to ensure alignment in overall brand strategy
Design and implement marketing campaigns
Plan and coordinate local events, community engagement and promotional activities
Manage logistics, budgets and execution of events
Build and maintain relationships with local partners, influencers, and community organizations
Leverage partnerships to enhance brand presence and drive new customer generation
Monitor KPIs to measure the success of field marketing activities
Provide regular reports and feedback to management on campaign effectiveness and regional market conditions

Requirements

What you’ll need

Bachelors' degree in Marketing, Business Administration, or equivalent industry experience
Experience in Field Marketing, Regional Marketing, or similar role
Proven track record of managing successful marketing campaigns
Budgeting and planning experience with GTM annual marketing plans
Experience working in a role with matrix structured leadership
Strong project management and organizational skills
Excellent communication and interpersonal skills
Proficient in marketing software and tools (e.g., CRM, email marketing platforms, social media management)
Ability to analyze data and make data-driven decisions
Adaptability to changing market conditions and priorities
Willingness to travel 50%-75% to centers within designated region
Must have reliable transportation and clean driving record
Ability to work flexible hours, including evenings and weekends as needed for events and campaigns
Must be able to stand for long periods of time and lift at least 40lbs
Must be passionate about pets!

Benefits

Comp & perks

Health, vision, dental, long & short-term disability, and Life insurance
A Startup mentality company with stable funding
401k match
Pet Care discounts
Generous PTO
Opportunity to grow your career with a network of like-minded professionals
Employer sponsored pet insurance