
Content Marketing Manager, UK & US Markets
deskbird
full-time
Posted on:
Location Type: Hybrid
Location: Berlin • Germany
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About the role
- Create high-quality, authoritative thought leadership content (white papers, reports, executive Q&As) that positions deskbird and our leadership team as industry experts.
- Identify emerging trends and topics to keep content timely, relevant, and differentiated.
- Manage end-to-end content production, from ideation and writing to editing, SEO/AEO optimisation, publishing, and distribution.
- Own all website copy, ensuring brand consistency, clarity, and strong value communication across every page.
- Partner with Product, Sales, and Design to translate complex concepts into engaging, easy-to-understand marketing materials.
- Act as a brand voice guardian, maintaining consistent tone, style, and messaging across all channels.
- Track and report on content performance (traffic, engagement, lead generation), using insights and audience feedback to optimise content and improve ROI.
- Support event execution with the Field Marketing Manager, including webinars, trade shows, and event communications (pre-event promotion, on-site messaging, and post-event follow-up).
Requirements
- 4+ years of experience in content marketing, ideally in a B2B SaaS environment.
- Native-level English with excellent writing, editing, and communication skills.
- Strong copywriting and storytelling skills, with experience owning end-to-end content production.
- Working knowledge of SEO/AEO best practices and content optimisation.
- Strong project management skills, able to manage multiple stakeholders and deadlines.
- Data-driven mindset: comfortable using analytics tools to measure performance and inform decisions.
- Experience with content operations and tools such as Webflow and/or HubSpot is a plus.
Benefits
- Grow fast: Join Europe’s leading workplace management software company and accelerate your career development.
- Annual company summit: Meet the whole team at our yearly summit in inspiring locations across Europe (check out the video from our last summit).
- Team “Bursts”: Unlimited opportunities to collaborate with your team in person.
- Home office support: Financial contribution to set up a comfortable, productive home office.
- Learning & development: Annual budget for coaching, certifications, and conferences.
- Hub visit: Yearly sponsored trip to one of our hubs.
- Generous annual leave: Plenty of time off to recharge.
- Joy budget: Annual budget to spend on activities that spark joy, connection, and shared energy.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content marketingcopywritingstorytellingSEOAEOcontent optimisationanalyticsproject managementcontent productiondata-driven decision making
Soft Skills
writingeditingcommunicationstakeholder managementtime managementbrand voice consistencycollaborationcreativityattention to detailadaptability