Associate, SEO Strategy

DEPT®

Associate, SEO Strategy role focused on organic performance across digital discovery at DEPT®. Requires 1+ year of SEO experience and located in the Pacific time zone.

Posted 5/26/2026full-timeRemote • California • 🇺🇸 United StatesJuniorMid-Level💰 $52,900 - $65,000 per yearWebsite

Tech Stack

Tools & technologies

FlashGo

About the role

Key responsibilities & impact

Support foundational initiatives including technical audits, keyword mapping, schema implementation, and website migrations.
Execute App Store and Google Play Store optimizations, including keyword research for app metadata, creative asset coordination, and conversion rate testing.
Assist in optimizing for generative search environments (AIO/GEO) through semantic analysis and synthetic query testing.
Own the lifecycle of deliverables, ensuring timelines are met with precision and proactive communication.
Manage deliverables from inception to completion, maintaining project plans and timelines with precision.
Define upfront client SEO requirements and site changes to increase quality traffic, maximize site performance, and drive client value.
Manage the development of deliverables and coordinate directly with internal teams.
Actively participate in internal training sessions covering advanced ASO, technical SEO, and emerging AI tools.
Stay ahead of the curve on Apple/Google algorithm updates and share actionable "flash reports" with the broader team.
Assist in running "alpha/beta" tests for new strategies—whether it's a new schema type or an ASO creative experiment.
Serve a key supporting role in client relationships, participating in client calls and assisting with consistent communication and follow-up.
Provide consistent and well-structured follow-up on the status of SEO recommendations for clients.
Assist in preparing materials for weekly meetings, performance reviews, and quarterly business reviews.
Help build and interpret dashboards (GA4, GSC, App Store Connect, Looker Studio) that connect web and app performance to bottom-line business results.
Perform ongoing/monthly analysis and reporting to identify further optimization opportunities for each client.
Help connect SEO/GEO/ASO KPIs to business results, ensuring all reporting includes actionable insights and trend analysis.
Go beyond the "what" to explain the "why," identifying trends that inform proactive strategy shifts.
Monitor algorithm updates, industry news, and competitor activity to inform the team's proactive strategies.
Uphold high standards of quality, accuracy, and detail across every deliverable.
Conduct thorough QA on personal work, ensuring readiness for internal and external delivery.
Support strategic efforts through data gathering and analysis for AI-driven projects, such as AIO / GEO audits, semantic similarity analyses, and synthetic query testing.
Contribute to internal SEO thought leadership by sharing new tools and trends.

Requirements

What you’ll need

1+ year of professional SEO experience (agency preferred).
Proven prior work experience presenting findings and making recommendations for account optimizations to internal or external clients is a must.
Familiarity with App Store Optimization (ASO) principles or a demonstrable passion to master mobile growth.
Foundational understanding of technical SEO, content strategy, and analytics.
The ability to audit client sites, identify common issues/errors, and support resolution.
Knowledge of tools such as Google Search Console, GA4, Screaming Frog, and Semrush/Ahrefs. Familiarity with ASO tools (AppTweak, Sensor Tower) is a major plus.
Analytical and reporting skills, and proficiency in the Microsoft/Google suite (Excel/Sheets, PowerPoint/Slides).
Exceptional organization, writing, verbal communication, organization, and project management skills.
Eagerness to roll up your sleeves, be hands-on, and grow quickly in the search marketing space.

Benefits

Comp & perks

Healthcare, Dental, and Vision coverage
401K plan, plus matching
PTO
Paid Company Holidays
Parental Leave

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

SEOApp Store Optimizationtechnical SEOkeyword researchsemantic analysisdata analysisconversion rate optimizationproject managementreportingauditing

Soft Skills

communicationorganizationproject managementanalytical skillspresentation skillsteam collaborationattention to detailproactive communicationproblem-solvingadaptability