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DEPT®

Associate, SEO Strategy

DEPT®

Associate, SEO Strategy role focused on organic performance across digital discovery at DEPT®. Requires 1+ year of SEO experience and located in the Pacific time zone.

Posted 5/26/2026full-timeRemote • California • 🇺🇸 United StatesJuniorMid-Level💰 $52,900 - $65,000 per yearWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
SEOApp Store Optimizationtechnical SEOkeyword researchsemantic analysisdata analysisconversion rate optimizationproject managementreportingauditing
Soft Skills
communicationorganizationproject managementanalytical skillspresentation skillsteam collaborationattention to detailproactive communicationproblem-solvingadaptability
Tools & Technologies
Google Search ConsoleGA4Screaming FrogSemrushAhrefsAppTweakSensor TowerLooker StudioExcelPowerPoint
Industry Keywords
keyword mappingwebsite migrationsAIOGEOASOclient relationshipsalgorithm updatesperformance reviewsbusiness reviewsKPI

Tech Stack

Tools & technologies
FlashGo

About the role

Key responsibilities & impact
  • Support foundational initiatives including technical audits, keyword mapping, schema implementation, and website migrations.
  • Execute App Store and Google Play Store optimizations, including keyword research for app metadata, creative asset coordination, and conversion rate testing.
  • Assist in optimizing for generative search environments (AIO/GEO) through semantic analysis and synthetic query testing.
  • Own the lifecycle of deliverables, ensuring timelines are met with precision and proactive communication.
  • Manage deliverables from inception to completion, maintaining project plans and timelines with precision.
  • Define upfront client SEO requirements and site changes to increase quality traffic, maximize site performance, and drive client value.
  • Manage the development of deliverables and coordinate directly with internal teams.
  • Actively participate in internal training sessions covering advanced ASO, technical SEO, and emerging AI tools.
  • Stay ahead of the curve on Apple/Google algorithm updates and share actionable "flash reports" with the broader team.
  • Assist in running "alpha/beta" tests for new strategies—whether it's a new schema type or an ASO creative experiment.
  • Serve a key supporting role in client relationships, participating in client calls and assisting with consistent communication and follow-up.
  • Provide consistent and well-structured follow-up on the status of SEO recommendations for clients.
  • Assist in preparing materials for weekly meetings, performance reviews, and quarterly business reviews.
  • Help build and interpret dashboards (GA4, GSC, App Store Connect, Looker Studio) that connect web and app performance to bottom-line business results.
  • Perform ongoing/monthly analysis and reporting to identify further optimization opportunities for each client.
  • Help connect SEO/GEO/ASO KPIs to business results, ensuring all reporting includes actionable insights and trend analysis.
  • Go beyond the "what" to explain the "why," identifying trends that inform proactive strategy shifts.
  • Monitor algorithm updates, industry news, and competitor activity to inform the team's proactive strategies.
  • Uphold high standards of quality, accuracy, and detail across every deliverable.
  • Conduct thorough QA on personal work, ensuring readiness for internal and external delivery.
  • Support strategic efforts through data gathering and analysis for AI-driven projects, such as AIO / GEO audits, semantic similarity analyses, and synthetic query testing.
  • Contribute to internal SEO thought leadership by sharing new tools and trends.

Requirements

What you’ll need
  • 1+ year of professional SEO experience (agency preferred).
  • Proven prior work experience presenting findings and making recommendations for account optimizations to internal or external clients is a must.
  • Familiarity with App Store Optimization (ASO) principles or a demonstrable passion to master mobile growth.
  • Foundational understanding of technical SEO, content strategy, and analytics.
  • The ability to audit client sites, identify common issues/errors, and support resolution.
  • Knowledge of tools such as Google Search Console, GA4, Screaming Frog, and Semrush/Ahrefs. Familiarity with ASO tools (AppTweak, Sensor Tower) is a major plus.
  • Analytical and reporting skills, and proficiency in the Microsoft/Google suite (Excel/Sheets, PowerPoint/Slides).
  • Exceptional organization, writing, verbal communication, organization, and project management skills.
  • Eagerness to roll up your sleeves, be hands-on, and grow quickly in the search marketing space.

Benefits

Comp & perks
  • Healthcare, Dental, and Vision coverage
  • 401K plan, plus matching
  • PTO
  • Paid Company Holidays
  • Parental Leave