DEPT®

Influencer Marketing Manager

DEPT®

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $65,300 - $85,000 per year

About the role

  • Working with the Creative Team to develop, execute, and lead influencer marketing campaigns for clients in partnership with creators
  • Source, excite, and engage creators to produce authentic content that drives business goals
  • Casting and managing creators across digital platforms such as TikTok, YouTube, Instagram, Snapchat, and more
  • Hands-on in projects, comfortable in client-facing settings
  • Discuss and innovate casting strategies
  • Support with talent outreach, legal communications including contract negotiations, as well as final file delivery by external vendors and content creators
  • Coordinate all final deliveries and manage timelines efficiently in collaboration with the project management team
  • Client-facing communication and organizing legal and financial paperwork
  • Proofing provided content to ensure compliance with brand voice and guidelines
  • Ability to manage multiple projects across multiple brands (typical workload will be across 5 – 7 projects)
  • Developing and updating roster of preferred talent and partnerships
  • Frequent communication with legal teams, acting as a mediator between legal and talent management
  • Track and manage budgets across projects, with oversight and counsel from senior management

Requirements

  • 3+ years work experience in casting, influencer marketing or related social media field
  • Deep knowledge of all major social platforms (TikTok, Meta, YouTube, Pinterest, Twitter, Snapchat)
  • Solid understanding of tools such as CreatorIQ and Tagger
  • Experience working in a marketing, advertising, or talent agency setting
  • Experience working directly with clients and brands
  • Experience navigating creator partnerships
  • Extensive experience casting and vetting creators
  • Experience working in a social media based role
  • Familiarity with contracts or legal communication
  • Strong communication skills
  • Knowledge of the expanding creator landscape
  • Knowledge of creator and influencer performance benchmarks and metrics
  • Experience managing production elements of an influencer or creator campaign
  • Experience managing and coordinating projects in a fast-paced environment
  • Strong organizational skills with the ability to multitask, detail-oriented with attention to schedules and timelines, and maintenance of records and materials.
  • Experienced in owning and managing talent budgets and pricing strategies
Benefits
  • Healthcare, Dental, and Vision coverage
  • 401k plan, plus matching
  • PTO
  • Paid Company Holidays
  • Parental Leave
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
castinginfluencer marketingcontent productionproject managementbudget managementcontract negotiationtalent outreachsocial media marketingperformance benchmarkscampaign management
Soft Skills
strong communicationorganizational skillsmultitaskingdetail-orientedclient-facingmediatorcollaborationinnovationtime managementrelationship management