dentsu Austria

Associate Director, Retail Media Strategy & Monetization

dentsu Austria

full-time

Posted on:

Origin:  • 🇺🇸 United States • Illinois, New York

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Salary

💰 $68,000 - $110,400 per year

Job Level

Senior

About the role

  • This is a remote opportunity.
  • As an Associate Director, you will be responsible overseeing the strategy and delivery of work for the media planning, activation, and campaign management team of top-tier retail media networks.
  • You will develop and maintain an intimate knowledge of client businesses and ensure all client media requirements are accomplished in a timely and accurate manner.
  • You will align the right resources to meet the client needs and you will provide coaching and guidance to your direct reports and team.
  • You will work cross functionally with all teams to support and deliver against media, client, and company objectives.
  • You will report to the Group Director of Media Strategy & Monetization.
  • Responsibilities:
  • Maintain an understanding of client business goals and marketing objectives and translate them into digital objectives/strategies.
  • Remain up to date with the media marketplace and opportunities for our clients.
  • Build internal/external client and stakeholder relationships.
  • Develop client specific media best practices, SOPs, and ways of working.
  • Drive alignment across internal and client teams for establishing processes, ways of working, and cross-functional roles and responsibilities.
  • Identify challenges and process-related roadblocks, and problem solve internally and with the client.
  • Oversee team workload including distribution of work and staffing across pods, capacity planning, and communicating staffing needs to senior management.
  • Lead interviewing, hiring and training of new team members.
  • Provide ongoing support to your team through regular feedback and weekly one-on-ones.
  • Ensure that process documents are accurate and are kept current.
  • Be an escalation point on planning and activation best practices, process, and campaign troubleshooting.
  • Work on special projects as assigned.

Requirements

  • 5+ years in digital media monetization strategy, planning, activation and/or campaign management
  • 2+ years of retail media experience, potentially specialty retail experience
  • 2+ years of hands-on experience in a digital planning/buying role, including platform experience across programmatic DSPs (DV360, TTD, YouTube), paid social platforms (Meta, Pinterest, TikTok) and/or SSP/Ad Servers (GAM, DCM, Criteo, CAD)
  • Experience working within OMS platforms ( Placement.IO , Advendio) and workflow management systems (JIRA, Workfront, Monday)
  • Experience with management of planning/buying on digital OOH platforms
  • Comfortable working in a startup environment with changing workflows and priorities
  • Desire for knowledge and innovation, keen to make a difference in a growing business with existing clients
  • Experience managing a team
  • Proficiency in Word, Excel, and PowerPoint