Digital Director
Democratic Governors Association (DGA)
full-time
Posted on:
Location Type: Hybrid
Location: Washington • District of Columbia, Washington • 🇺🇸 United States
Visit company websiteSalary
💰 $180,000 - $210,000 per year
Job Level
Lead
About the role
- Serve as the senior digital strategist for the DGA, and as a member of the DGA’s senior staff team.
- Manage a department comprised of three core functions:
- Manage the entire DGA grassroots fundraising program with a team of strategic consultants and in-house staff by means of email, online advertising, direct mail, telemarketing, and SMS; to maximize grassroots fundraising revenue by growing all grassroots fundraising audiences through paid and organic list growth strategies.
- Manage the entire DGA digital communications channels, including Facebook, Twitter, TikTok, Instagram, YouTube, and others with the goal of promoting Democratic Governors and Democratic Gubernatorial Candidates;
- Manage a creative team to execute high-quality content, including design, video, website development, and online copywriting, for the Democratic Governors, our affiliated entities, and in support of our campaigns.
- Manage a multimillion-dollar budget and project fundraising and spending in collaboration with the compliance department and the finance department;
- Work with DGA vendors to execute projects as well as work within the Democratic digital ecosystem to advocate for and promote Democratic Governors and Democratic Gubernatorial Candidates;
- Work with DGA Leadership to align digital assets, program, and messaging to help advance both the organization and democratic candidates for Governor;
- Oversee and manage the DGA’s grassroots fundraising budget, working closely with internal leadership team and consultants to track financial benchmarks and program deliverables;
- Help with other special projects, assignments, and tasks as assigned by the Executive Director and/or other senior DGA leadership.
Requirements
- Experience managing a large, multi-tiered team, with a demonstrated commitment to fostering staff at all levels;
- At least 3-4 cycles of high-level digital experience, including at least 2 cycles of statewide campaign experience as a digital director (gubernatorial preferred). Equivalent experience at a digital firm will be considered;
- Strong experience managing successful, large-scale, online fundraising operations for Democratic political campaigns, political committees, and/or like-minded organizations;
- Strong experience working with a senior leadership team to execute the goals of the organization;
- Strong familiarity with online advertising platforms such as Google, Facebook, and others;
- Strong experience writing for direct response, including email, ad writing, and social media platforms;
- Strong experience creating and reviewing digital content such as websites, images, video, etc.;
- Demonstrated interest and commitment to Democratic candidates and causes;
- Demonstrated interest and commitment to master emerging technologies;
- Experience managing direct mail and telemarketing fundraising is a plus.
- A minimum of two years of experience as a statewide digital director, or similar expertise running large-scale fundraising, social, creative, and digital programs, at least one cycle working on a gubernatorial campaign is a plus.
Benefits
- 100% employer-paid health care (including dental and vision) for employee + spouse/partner + dependents
- Up to 4% 401(k) matching program
- Employer paid phone bill and other employee benefits
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital strategyonline fundraisingcontent creationdirect response writingbudget managementproject managementcampaign managementsocial media managementtelemarketingemail marketing
Soft skills
team managementleadershipstaff developmentcollaborationcommunicationstrategic thinkingproblem-solvingcommitment to causesadaptabilitycreativity