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Account Executive, Mid-Market
DemandbaseAccount Executive responsible for driving new business acquisition in Mid-Market SaaS sales. Focused on strategic sales to improve Go-to-Market strategies for customer success.
About the role
Key responsibilities & impact- Drive new business acquisition within a defined Mid-Market territory by delivering subscription revenue aligned to quarterly and annual targets.
- Apply a consultative, value-based sales approach to uncover customer challenges, business objectives, and measurable ROI opportunities.
- Build and manage a robust pipeline of new and expanding business opportunities that support quarterly and annual goals.
- Conduct executive-level discovery that uncovers business priorities, operational challenges, and strategic initiatives across multiple stakeholders.
- Manage complex, multi-threaded sales cycles from initial engagement through negotiation and close.
- Develop accurate forecasts and maintain disciplined opportunity management within Salesforce.
- Partner closely with Solutions Consultants and internal subject matter experts to build compelling business cases and demonstrate customer value.
- Learn the marketing technology landscape and understand how Demandbase solutions support customers throughout the buyer journey—from attracting and engaging target accounts to converting, expanding, and retaining customers.
- Understand customers' sales, marketing, and advertising strategies to develop high-impact adoption plans aligned to business outcomes.
- Interact closely with Demandbase partner sales organizations to drive mutual success. Key partners include Adobe, Marketo, Eloqua, Salesforce, Google, and other strategic ecosystem providers.
- Effectively position Demandbase against both established competitors and emerging market alternatives by focusing on differentiated business value and executive outcomes.
Requirements
What you’ll need- 1–2 years of experience in a quota-carrying sales role, preferably within a SaaS, technology, MarTech, AdTech, Data, AI, or related B2B environment
- Demonstrated success prospecting, building pipeline, and closing new business opportunities
- Experience engaging multiple stakeholders throughout the sales process, including Marketing, Sales, Revenue Operations, and other business leaders
- Strong curiosity and desire to learn consultative, value-based selling methodologies
- Ability to conduct effective discovery conversations, uncover customer challenges, and align solutions to business objectives
- Strong organizational and time management skills, with the ability to manage multiple opportunities simultaneously
- Experience using CRM tools such as Salesforce to manage pipeline, forecast activity, and track customer engagement
- Excellent communication and presentation skills, with the confidence to engage both individual contributors and senior decision-makers
- Coachable, resilient, and motivated by feedback, continuous improvement, and professional growth.
Benefits
Comp & perks- Options for up to 100% paid Medical and Vision premiums for employees
- Flexible PTO policy
- Paid holidays
- Access to mental health and wellness resources
- 401(k) with pre-tax, after tax, and roth options
- Short-term/long-term disability
- Life insurance
- Other great benefits
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
quota-carrying salesconsultative sellingvalue-based sellingpipeline managementforecastingdiscovery conversationsclosing new businesscustomer engagement
Soft Skills
strong curiosityorganizational skillstime managementcommunication skillspresentation skillsresiliencecoachabilitymotivation for continuous improvement