Senior Manager – Incentives

Deliveroo

Senior Manager owning Deliveroo rider incentives, performance tracking, and applicant target setting. Improving supply efficiency through forecasting, attribution, and cross-functional planning.

Posted 9/3/2026full-timeLondon • 🇬🇧 United KingdomSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing end-to-end incentive programs, including budget management, performance tracking, and causal measurement. Strong ability to collaborate cross-functionally with Data Science, Operations, and Marketing teams to drive rider engagement and optimize performance metrics.

Highest-signal resume keywords

Incentive Program ManagementBudget ManagementQuantitative AnalysisCross-Functional CollaborationPerformance Reporting

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

ForecastingTarget SettingCausal MeasurementPerformance TrackingROI Measurement

Soft Skills

Presentation SkillsRelationship Building

Industry Keywords

OperationsStrategyGrowth MarketingPerformance MarketingHigh-Growth Marketplace

About the role

Key responsibilities & impact

Own the end-to-end strategy, performance, and budget for rider referral and reactivation incentive programmes
Partner with Retention & Resurrection on retention incentives and coordinate incentive spend across the rider lifecycle
Design governance frameworks for referral, retention, resurrection, and activation incentives
Own end-to-end tracking of rider hours performance and understand initiative forecasts and actuals
Partner with Data Science to measure causal contribution of individual initiatives to rider hours
Report rider hours performance and initiative impact accurately to senior stakeholders
Own weekly rider applicant target setting based on demand, funnel performance, and onboarding capacity
Lead applicant target setting during annual planning with Science and local Regional Operations teams
Run scenario planning with Rider Marketing to test target and budget assumptions and reduce cost per applicant
Build cross-functional relationships across Science, Regional Operations, Retention & Resurrection, and Rider Marketing

Requirements

What you’ll need

Experience in Operations, Strategy & Operations, or Growth/Performance Marketing, ideally within a high-growth marketplace or on-demand business
Proven experience owning incentive programmes or performance-based spend, including budget management and ROI measurement
Strong quantitative and analytical skills, with experience in forecasting, target setting, and/or causal measurement
Experience partnering with Data Science, Regional Operations, and Marketing teams to align on targets and reporting
Comfortable presenting performance data and recommendations to senior stakeholders
Experience with annual planning processes and target cascades is a plus

Benefits

Comp & perks

Visible impact improving experiences for customers, partners and riders
Entrepreneurial environment with autonomy, pace and real responsibility
Career development and opportunities to develop new skills
Inclusive, collaborative, values-driven culture
Support for reasonable adjustments during the recruitment process
Opportunity to collaborate with teams across DoorDash and Wolt as part of a global team