Marketing Coordinator
Defy Medical
full-time
Posted on:
Location Type: Hybrid
Location: Tampa • Florida • 🇺🇸 United States
Visit company websiteSalary
💰 $45,000 - $55,000 per year
Job Level
JuniorMid-Level
About the role
- Assist with the creation of social media posts for Facebook, Instagram, Twitter, Tiktok and other relevant platforms, plus reply to community engagement.
- Visit Defy Medical’s clinic to film and edit compelling short-form video content focused on Defy Medical’s services.
- Respond to reviews from patients on review sites like Google My Business and Trustpilot, and collaborate with internal departments to address patient issues raised within negative reviews.
- Create factual and well-researched content for the blog section of the Defy Medical website (defymedical.com/blog).
- Write compelling content for advertisements, website properties, email campaigns, and other marketing materials as needed.
- Create patient resources to help patients understand Defy Medical’s programs, medication offerings, requirements, and other aspects of care.
- Monitor analytics for assigned campaigns and provide feedback on effectiveness and optimization.
- Explore new ways to market Defy Medical, communicate with potential patents, and retain current patients.
- Other duties as needed to support the Marketing efforts of Defy Medical.
Requirements
- 2-5 years working within the digital marketing field.
- Bachelor of Arts in Marketing, Communications, English, or equivalent.
- Experience writing blogs, web content, and social media content.
- Experience filming and editing short-form videos for social media.
- Creativity and the ability to brainstorm new ideas and marketing strategies.
- Familiarity with building graphics in platforms like Canva.
- Clear written communication and effective researching skills.
- Familiarity with the medical industry. (Preferred)
Benefits
- Paid time off
- Paid holidays
- Medical insurance
- Dental insurance
- Vision insurance
- 401k with matching
- Employee Discount on services
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketingcontent creationvideo editingblog writingsocial media contentanalytics monitoringadvertisement writingemail campaign writingresearch skillsgraphic design
Soft skills
creativitybrainstormingclear written communication
Certifications
Bachelor of Arts in MarketingBachelor of Arts in CommunicationsBachelor of Arts in English