Deeploy

AI Marketing Lead

Deeploy

full-time

Posted on:

Location Type: Hybrid

Location: Utrecht • Netherlands

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Job Level

Senior

About the role

  • Develop and implement creative, AI-powered campaigns that drive pipeline growth, brand recognition, and market penetration within regulated European sectors.
  • Design and launch sophisticated, AI-supported ABM programs targeting high-value enterprise clients in financial services, public institutions, and other regulated industries.
  • Drive product positioning, messaging, and go-to-market strategies for a platform that is shaping the future of responsible, compliant AI.
  • Orchestrate the planning and delivery of AI-generated and human-created content (e.g., whitepapers, case studies, webinars, and thought leadership).
  • Implement analytics frameworks, AI-powered automation workflows, and continuous optimization to measure and accelerate marketing effectiveness.
  • Closely collaborate with sales, product, and partnership teams to ensure marketing efforts fuel revenue growth and align to the evolving landscape of AI governance.

Requirements

  • Experienced (4-7 years) in B2B marketing for enterprise software, AI, data infrastructure, or compliance tech, ideally in high-growth startups or scale-ups.
  • Proven track record designing and delivering successful AI-supported account-based marketing programs in enterprise segments.
  • Analytical thinker with expertise in using AI-driven marketing automation, building dashboards, and translating data into actionable improvements.
  • Skilled at positioning technical products, creating compelling stories for diverse audiences, and enabling sales teams for success.
  • Strong project manager with a knack for blending AI-generated insights with strategic human creativity in content production.
  • Knowledge of European regulatory frameworks (GDPR, EU AI Act) and experience marketing to regulated sectors is a strong plus.
  • Fluent in English and adept at working across international teams.
Benefits
  • Enjoy a competitive salary
  • Stock options
  • Comprehensive benefits
  • Flexible hybrid work setup
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
AI-powered campaignsABM programsproduct positioninganalytics frameworksAI-powered automation workflowsmarketing effectivenessdata infrastructuremarketing automationdashboard buildingcontent production
Soft Skills
analytical thinkerproject managementstrategic creativitystorytellingcollaborationcommunicationadaptabilityproblem-solvingleadershipcross-cultural teamwork