Demand Generation Manager

DeepJudge

Demand Generation Manager focusing on pipeline generation and campaign execution at DeepJudge. Driving measurable impact across legal SaaS marketing initiatives with a hands-on approach.

Posted 4/23/2026full-timeRemote • New York • 🇺🇸 United StatesJuniorMid-LevelWebsite

About the role

Key responsibilities & impact

Own marketing-sourced and influenced pipeline across key regions
Translate business and marketing priorities into structured demand generation programs
Partner closely with sales on account targeting and pipeline development
Plan and execute integrated campaigns across ABM, events, webinars, content, and partner marketing programs
Turn key initiatives into coordinated, multi-channel campaigns
Improve performance across the funnel throughout the entire buyer journey
Manage and optimize key channels including social media, paid acquisition, and retargeting

Requirements

What you’ll need

Strong experience in B2B SaaS demand generation and growth marketing
Owned or significantly contributed to pipeline generation
Comfortable operating across the full funnel – from acquisition to conversion
Hands-on experience with ABM and sales-aligned campaigns, lifecycle and nurture programs, paid and organic channel strategy, CRO and website performance
Familiarity with modern marketing and growth tools, such as CRM and automation platforms
Strong analytical mindset and understanding of pipeline quality

Benefits

Comp & perks

Competitive compensation and equity package that reflects the leverage and strategic importance of the role
Real ownership with short feedback loops
High degree of autonomy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

demand generationpipeline generationaccount-based marketing (ABM)lifecycle programsnurture programsconversion rate optimization (CRO)website performancepaid acquisitionorganic channel strategymulti-channel campaigns

Soft Skills

analytical mindsetcollaborationcommunicationstrategic planningexecutionoptimizationperformance improvementtargetingprogram managementcross-functional partnership