Director of Product Marketing

DeepHealth

Director of Product Marketing at DeepHealth leading go-to-market strategy for product launches. Driving alignment and messaging across cross-functional teams to accelerate growth.

Posted 6/17/2026full-timeRemote • Massachusetts • 🇺🇸 United StatesLead💰 $150,000 - $210,000 per yearWebsite

About the role

Key responsibilities & impact

Define and lead the global GTM vision, strategy, and execution across key product lines and solution portfolios
Orchestrate complex, cross-functional launches, aligning product, sales, marketing, customer success, and executive stakeholders
Establish scalable GTM frameworks, processes, and best practices to drive consistency and operational excellence
Own executive-level readiness and accountability for successful launches and revenue impact
Set the overarching messaging and positioning strategy across the portfolio, ensuring differentiation and market leadership
Translate complex product capabilities into clear, compelling narratives that resonate with target segments and buying personas
Partner closely with Product and executive leadership to shape category positioning and long-term brand narrative
Ensure consistency and quality of messaging across all customer touchpoints and regions
Lead the development of a robust market intelligence function to inform strategic decisions, roadmap prioritization, and GTM direction
Synthesize customer, competitive, and industry insights into actionable strategies and thought leadership
Influence product strategy and investment priorities based on market opportunities and emerging trends
Champion a customer-centric approach across the organization
Define and oversee the global product marketing campaign strategy in partnership with brand, content, and demand generation teams
Ensure alignment between product marketing initiatives and pipeline/revenue goals
Establish KPIs and measurement frameworks to assess campaign effectiveness and optimize performance at scale
Drive innovation in channels, storytelling, and engagement to accelerate growth
Develop and lead partner GTM strategies, strengthening strategic alliances and ecosystem growth
Align with channel leadership to drive joint value propositions, co-marketing initiatives, and revenue outcomes
Build scalable partner enablement programs and frameworks to expand reach and market penetration
Build, lead, and mentor a high-performing product marketing team, fostering a culture of excellence, accountability, and innovation
Define organizational structure, roles, and career development pathways
Act as a key member of the marketing leadership team, contributing to overall company strategy and decision-making
Influence senior stakeholders and drive alignment across functions and geographies

Requirements

What you’ll need

10+ years of product marketing experience, ideally in SaaS, health tech, or similarly regulated industries
Proven track record of launching products and driving market impact
Proven track record in developing product marketing strategy, positioning, messaging frameworks, and sales enablement materials
A strategic thinker who’s equally comfortable getting tactical
Excellent written and verbal communication skills
Strong analytical mindset with experience using data to drive decisions
Comfortable working cross-functionally in a fast-paced, ambiguous environment
Excellent project management and organizational skills—able to juggle multiple initiatives without losing focus
Experience with tools like Salesforce, HubSpot, or similar analytics & CRM platforms
Microsoft Office experience required.

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account DeepHealth Website LinkedIn All Job Openings 11 - 50 employees 🤖 Artificial Intelligence ⚕️ Healthcare Insurance ☁️ SaaS 💰 $225k Grant on 2019-08 Artificial Intelligence
Healthcare Insurance
SaaS DeepHealth is a global leader in AI-powered health informatics, providing innovative solutions designed to enhance operational efficiency and clinical confidence in radiology. As a wholly-owned subsidiary of RadNet, Inc. , DeepHealth offers a comprehensive suite of diagnostic and imaging tools, including the DeepHealth OS, a pioneering cloud-native operating system. Their AI-powered solutions support large-scale diagnostic programs and streamline workflows in areas such as breast, prostate, lung, and brain cancer detection. DeepHealth collaborates with leading healthcare institutions worldwide to transform radiology practices and improve care delivery. Director of Product Marketing Job not on LinkedIn 🔥 52 minutes ago 🍂 Massachusetts – Remote 💵 $150k - $210k / year ⏰ Full Time 🔴 Lead 🎁 Product Marketing Apply Now Find Hiring Managers Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Define and lead the global GTM vision, strategy, and execution across key product lines and solution portfolios
Orchestrate complex, cross-functional launches, aligning product, sales, marketing, customer success, and executive stakeholders
Establish scalable GTM frameworks, processes, and best practices to drive consistency and operational excellence
Own executive-level readiness and accountability for successful launches and revenue impact
Set the overarching messaging and positioning strategy across the portfolio, ensuring differentiation and market leadership
Translate complex product capabilities into clear, compelling narratives that resonate with target segments and buying personas
Partner closely with Product and executive leadership to shape category positioning and long-term brand narrative
Ensure consistency and quality of messaging across all customer touchpoints and regions
Lead the development of a robust market intelligence function to inform strategic decisions, roadmap prioritization, and GTM direction
Synthesize customer, competitive, and industry insights into actionable strategies and thought leadership
Influence product strategy and investment priorities based on market opportunities and emerging trends
Champion a customer-centric approach across the organization
Define and oversee the global product marketing campaign strategy in partnership with brand, content, and demand generation teams
Ensure alignment between product marketing initiatives and pipeline/revenue goals
Establish KPIs and measurement frameworks to assess campaign effectiveness and optimize performance at scale
Drive innovation in channels, storytelling, and engagement to accelerate growth
Develop and lead partner GTM strategies, strengthening strategic alliances and ecosystem growth
Align with channel leadership to drive joint value propositions, co-marketing initiatives, and revenue outcomes
Build scalable partner enablement programs and frameworks to expand reach and market penetration
Build, lead, and mentor a high-performing product marketing team, fostering a culture of excellence, accountability, and innovation
Define organizational structure, roles, and career development pathways
Act as a key member of the marketing leadership team, contributing to overall company strategy and decision-making
Influence senior stakeholders and drive alignment across functions and geographies 🎯 Requirements
10+ years of product marketing experience, ideally in SaaS, health tech, or similarly regulated industries
Proven track record of launching products and driving market impact
Proven track record in developing product marketing strategy, positioning, messaging frameworks, and sales enablement materials
A strategic thinker who’s equally comfortable getting tactical
Excellent written and verbal communication skills
Strong analytical mindset with experience using data to drive decisions
Comfortable working cross-functionally in a fast-paced, ambiguous environment
Excellent project management and organizational skills—able to juggle multiple initiatives without losing focus
Experience with tools like Salesforce, HubSpot, or similar analytics & CRM platforms
Microsoft Office experience required. Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score Similar Jobs Director, GTM Technical Delivery 🔥 2 hours ago Workiva 1001 - 5000 ☁️ SaaS 💸 Finance 📋 Compliance Website LinkedIn All Job Openings Director of GTM Technical Delivery at Workiva, overseeing technical teams and driving innovative solutions. Focus on AI integration, platform architecture, and cross-functional collaboration. 🇺🇸 United States – Remote 💵 $177k - $284k / year ⏰ Full Time 🔴 Lead 🎁 Product Marketing 🦅 H1B Visa Sponsor Director of Product Marketing 🔥 6 hours ago ActiveCampaign 1001 - 5000 ☁️ SaaS Website LinkedIn All Job Openings Director of Product Marketing at ActiveCampaign focusing on product strategy and market positioning. Shaping growth through compelling storytelling and AI-driven innovations. 🇺🇸 United States – Remote 💵 $192.4k - $264.6k / year ⏰ Full Time 🔴 Lead 🎁 Product Marketing 🦅 H1B Visa Sponsor Director, GTM Enablement 🔥 6 hours ago Second Nature 201 - 500 ☁️ SaaS 🏠 Real Estate 🤝 B2B Website LinkedIn All Job Openings Director of GTM Enablement leading the enablement function and a four-person team at Second Nature. Focus on strategy, coaching, and improving business outcomes tied to revenue metrics. 🇺🇸 United States – Remote 💵 $150k - $185k / year 💰 $16.4M Series C on 2020-03 ⏰ Full Time 🔴 Lead 🎁 Product Marketing Staff Product Marketing Manager 🔥 6 hours ago Chainguard 51 - 200 🔐 Security ☁️ SaaS 🔒 Cybersecurity Website LinkedIn All Job Openings Staff Product Marketing Manager leading growth initiatives for Chainguard Containers. Manage product launches and articulate value of innovative solutions. 🇺🇸 United States – Remote 💵 $183k - $215k / year ⏰ Full Time 🔴 Lead 🎁 Product Marketing 🦅 H1B Visa Sponsor Product Marketing Manager – Agent & Application Experiences 🔥 6 hours ago Alteryx 1001 - 5000 🤖 Artificial Intelligence 🤝 B2B Website LinkedIn All Job Openings Senior Product Marketing Manager responsible for AI product marketing at Alteryx. Developing strategies for Agent Studio, MCP Server, App Builder, and Auto Insights to drive enterprise adoption. 🇺🇸 United States – Remote 💵 $140k - $185k / year ⏰ Full Time 🟠 Senior 🔴 Lead 🎁 Product Marketing 🦅 H1B Visa Sponsor View More Product Marketing Manager Jobs 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Privacy policy Terms of service Job board SEO course AI Apply Copilot OpenClaw job finder Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs

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Hard Skills & Tools

product marketingmarket intelligencecampaign strategysales enablementpositioningmessaging frameworksdata analysisKPI developmentstrategic planningtactical execution

Soft Skills

strategic thinkingcommunicationanalytical mindsetproject managementorganizational skillscross-functional collaborationleadershipmentoringcustomer-centric approachinfluence