Own the strategy, creation, and execution of scalable partner marketing campaigns that drive awareness, enablement, and co-sell activation across Deel’s partner ecosystem
Translate the overarching partner narrative into high-impact, repeatable marketing programs
Collaborate with the Senior Partner Experience Manager to ensure campaigns align to Deel’s GTM identity and messaging frameworks
Design and execute repeatable marketing campaigns across the partner lifecycle, including co-branded plays, ABM programs, and demand-gen initiatives
Build “campaigns-in-a-box” that can be localized and deployed by Partner Managers across regions and partner types
Manage campaign calendars, stakeholder alignment, and delivery process end-to-end
Develop and produce campaign assets such as landing pages, social kits, email templates, event toolkits, and promotional content
Localize and adapt assets for priority geographies and partner segments
Collaborate with partner managers to design campaigns that drive top-of-funnel activity, influence pipeline, and accelerate active opportunities
Work with Marketing Ops to track campaign performance, measure ROI, and optimize based on results
Partner with content, regional marketing, events, product marketing and enablement teams to integrate campaigns and ensure alignment
Define and track campaign KPIs: activation rate, partner engagement, influenced pipeline, MDF utilization, and content performance
Build feedback loops with Partner Managers and partners to improve campaign effectiveness and iterate on playbooks
Requirements
5+ years of experience in B2B partner marketing in SaaS, demand generation, or channel marketing
Comfortable building and executing integrated partner campaigns globally from scratch
Ability to work cross-functionally and manage relationships across partnerships, sales, marketing, and product teams
Proficiency with CRM systems (Salesforce), marketing automation tools, and analytics platforms
Experience with EMEA & APAC regions in particular is an advantage
Proficiency in an additional language is a plus
Benefits
Stock grant opportunities dependent on your role, employment status and location
Additional perks and benefits based on your employment status and country
The flexibility of remote work, including optional WeWork access
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.