Decagon

Demand Generation Manager

Decagon

full-time

Posted on:

Origin:  • 🇺🇸 United States • California

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Salary

💰 $135,000 - $165,000 per year

Job Level

Mid-LevelSenior

About the role

  • Build and scale Decagon’s performance marketing engine focused on paid programs across Google, LinkedIn, and other digital platforms
  • Own paid campaigns end-to-end: creative briefs, launch, optimization, and reporting
  • Optimize campaigns for efficiency and pipeline growth
  • Work closely with sales, product marketing, and leadership to test ideas and align on pipeline goals
  • Run experiments across ad copy, audiences, channels, and creative and turn learnings into playbooks
  • Support broader demand generation initiatives as needed (email, landing pages, events, ABM)
  • Take ownership of projects, move quickly, and learn on the job

Requirements

  • 3–5 years of experience in demand generation, growth, or performance marketing, ideally in B2B SaaS or technology
  • Comfortable owning paid campaigns end-to-end across Google, LinkedIn, and other digital platforms (from creative briefs to launch, optimization, and reporting)
  • Analytical and data-driven, with experience using tools like Google Ads, LinkedIn Campaign Manager, and marketing automation platforms to optimize performance
  • Experience testing ad copy, audiences, channels, and creative and turning experiments into repeatable playbooks
  • Ability to flex beyond paid media into email, landing pages, events, and ABM campaigns
  • Thrive in a fast-paced startup environment; take ownership and move quickly
  • Eager to grow career and eventually own more of the demand gen function
  • Even better if: experience with Salesforce, HubSpot, Roadway, Unify or other CRM/automation tools
  • Even better if: experience working closely with sales teams for lead handoff and pipeline alignment
  • Must be excited to work in-office in San Francisco five days a week (application question)