DealerOn

Product Manager

• The Associate Product Manager plays a key role in shaping and advancing DealerOn’s software solutions.
• This role supports the entire product lifecycle: research, discovery, definition, delivery, and optimization.
• Conduct competitive analysis and industry research within the automotive retail software space to identify market trends, customer challenges, and strategic opportunities.
• Interview customers, dealers, internal SMEs, and partners to understand workflows, pain points, and emerging needs.
• Help define product vision, goals, and success metrics aligned with company strategy.
• Assist in developing and maintaining the product roadmap for your products, balancing customer value, business priorities, and technical feasibility.
• Create clear, concise functional and non-functional requirements – including user stories, acceptance criteria, and detailed user flows.
• Translate customer and stakeholder requests into well-defined problem statements and actionable backlog items.
• Work closely with UX/UI designers to refine user experiences, participate in usability testing, and validate solutions before development.
• Partner with engineering teams to ensure shared understanding of requirements, answer questions during development, and support sprint planning and backlog refinement.
• Collaborate with Training, Support, and Marketing teams to ensure product updates are clearly documented, communicated, and understood internally and externally.
• Provide troubleshooting and knowledge support to Operational teams for your products and features.
• Participate in Agile ceremonies such as daily standups, sprint planning, retrospectives, and grooming.
• Ensure backlog is prioritized, refined, and consistently aligned with roadmap goals.
• Triage incoming bug reports, feature suggestions, and improvement requests while assessing impact and recommending priority.
• Support release planning by preparing release notes, validating acceptance criteria, and conducting post-launch analyses.
• Communicate product decisions, timelines, and updates to stakeholders clearly and proactively.
• Validate feature outcomes through user feedback, analytics, and performance metrics.
• Assist in developing customer-facing documentation, training materials, and product guides.

Associate Product Manager

Business Analyst

• Conduct detailed analysis, cleaning and organizing large datasets, building ratio and trend analyses, and creating pivot-table benchmarks to assess industry performance and competitive positioning.
• Develop automated reports and analytical tools by designing dashboards, charts, and operational reporting workflows to enhance evaluation and decision-making.
• Conduct comprehensive market and company analyses by evaluating industry trends, competitive positioning, financial performance, and key operating metrics to increase customer retention and product offerings to install base.
• Implement "what-if" scenarios to demonstrate how variations in deliverables influence customer loyalty and guide strategic initiatives and decisions.
• Support strategic planning initiatives by analyzing business performance, evaluating market trends, and developing data-driven insights to guide long-term growth decisions, resource allocation, and organizational priorities.
• Perform data reconciliations by validating, matching, and troubleshooting discrepancies across multiple data sources using Excel functions (e.g., VLOOKUP/XLOOKUP, INDEX-MATCH, conditional formatting, and pivot tables) to ensure accuracy, consistency, and reliability of financial and operational datasets.
• Create efficiencies in reporting while leveraging business and financial systems to develop automated reporting.
• Work with leadership to identify actionable solutions based on financial data analysis and identified trends.
• Present analysis results, data models, and other projects to stakeholders.
• Recommend financial KPIs and targets that will generate meaningful insights for the business.
• Understand operational and financial business challenges and use advanced analytics capabilities to mine/query data, use statistical models, and recommend courses of action highlighting business impact

Business Analytics & Insights Analyst

SEO Marketing

• Overseeing all account work, personnel, and client communication related to the SEO team
• Answering difficult questions and putting out major client fires
• Guiding ongoing tactic and strategy adjustments
• Developing and performing ongoing training for the SEO team
• Handling all day-to-day personnel issues
• Performing sales demos upon request
• Performing technical SEO audits on non-SEO clients
• Managing communications between departments
• Executing and supporting projects that contribute to department OKRs, roadmaps, and churn initiatives
• Working closely with the Training team to develop education and skill development for the SEO department

SEO Manager

Account Executive

• The Installed Base Sales Representative (IBSR) is an individual contributor role.
• The IBSR is a strong hunter and will manage sales and business development activities within their assigned territory.
• The IBSR will develop their territory through market development, product demonstration, negotiating, and closing deals.
• This position requires high energy and highly motivated individuals who have demonstrated success in solution sales and consultative selling of software and marketing services, in a B2B environment.
• Represent DealerOn’s industry leading product/service suite to automotive dealers across the U.S.
• Introduce our solutions, identify & align with prospects needs, demonstrate our features, present, and close deals.
• Facilitate the dealer purchase decision to achieve sales objectives and create new customer relationships.
• Follow daily prospecting and activity requirements, maintain a 3:1 deal pipeline of active, late-stage deals.
• Input activity information into DealerOn CRM (Salesforce) daily. All prospecting calls, dealer demos and deal activity Dealer key contact information.
• Deliver quality sales that are easily implemented and supported to meet revenue goals.

Inside Sales Representative

Sales Engineer

• Provides prospects and Sales team members with sales-based and technical demo and presentation support
• Conducts SEO audits as requested
• Supports the development and acceleration of the pace of sales
• Provides technical assistance and coordination for issue escalation management
• Acts as the single point of contact to the technical service and implementation teams for Sales escalations
• Oversees progress on escalated issues
• Coordinates issue resolution progress and status to the customer and Sales team member who escalated the issue
• Other duties as assigned

• Represent DealerOn’s industry leading product/service suite to automotive dealers across the U.S.
• Introduce our solutions, identify & align with prospects needs, demonstrate our features, present, and close deals
• Facilitate the dealer purchase decision to achieve sales objectives and create new customer relationships
• Follow daily prospecting and activity requirements, maintain a 3:1 deal pipeline of active, late-stage deals.
• Input activity information into DealerOn CRM (Salesforce) daily. All prospecting calls, dealer demos and deal activity Dealer key contact information
• Deliver quality sales that are easily implemented and supported to meet revenue goals

Installed Base Sales Representative

Director

• Set departmental strategy and guide tactical execution to achieve business objectives.
• Identify and implement opportunities for growth, efficiency, and profitability across digital advertising initiatives.
• Oversee customer relationship management to increase user engagement across key digital platforms.
• Lead and mentor Directors and Managers, establishing and maintaining OKRs, KPIs, metrics, and quality controls for all initial and recurring tasks.
• Instill a high-performance culture that promotes problem-solving, engagement, proactivity, collaboration, and accuracy.
• Manage team workflows and lead continuous improvement initiatives to streamline processes and enhance operational efficiency.
• Conduct technical audits on potential client websites and assess customer experience to inform strategy and recommendations.
• Drive high levels of customer satisfaction and retention through strategic oversight and hands-on support.
• Develop and execute strategies for client growth and retention, ensuring long-term success and profitability.
• Address and resolve client challenges, including de-escalating issues and ensuring positive outcomes.
• Lead monthly audits of team performance and review weekly revenue forecast reports to ensure alignment with financial goals.
• Represent the company as a subject matter expert at industry conferences and OEM meetings, contributing thought leadership and strategic insights.
• Manage cross-functional communications across DealerOn departments to ensure alignment and collaboration.
• Demonstrated leadership skills with a proven record of coaching and mentoring high-performing teams.

Senior Director, Digital Advertising

Customer Success Manager

• Manage customer accounts across multiple OEMs
• Provide monthly product review (MPR) reporting and optimization recommendations to improve all aspects of the customers’ websites
• Work with customers to analyze and review their digital performance in detail
• Complete website edits and troubleshoot various issues or concerns
• Ensure strategy and customer’s KPIs are communicated, understood, and implemented by cross-functional teams
• Understand the customers’ business goals to anticipate future needs
• Prioritize, triage, and communicate resolution on escalated customer issues and requests
• Assist business leads in driving customer retention and identifying business growth opportunities
• Work alongside support roles to assist with case management
• Complete various tasks assigned by leadership such as OEM project asks

Customer Success Manager – II

Consultant

• Manage accounts through the life-cycle starting with on-boarding to regular day to day account management
• Respond promptly to client and internal requests within service-level agreements
• Maintain a client retention rate that meets or exceeds company expectations
• Act as a consultant by understanding each client’s core goals and aligning advertising strategies accordingly
• Plan advertising strategy on a monthly and quarterly basis with clients
• Execute, track, and present the results of key digital initiatives
• Identify opportunities to expand and enhance client advertising portfolios
• Ensure all accounts stay within defined budgets and meet client performance goals
• Regularly optimize campaigns based on company best practices and industry standards
• Deploy A/B testing and conversion rate optimization tactics to drive account improvement
• Partner with supervisors and managers to meet overall department performance targets
• Collaborate directly with specialists and fellow account team members on client strategies, deliverables and account performance
• Recognize and proactively take opportunities to share knowledge and serve as a digital advertising SME for our team and other teams at DealerOn.

Senior Digital Advertising Consultant

Outside Sales

• Proactively prospect, develop and grow assigned markets and territory
• Lead business development and execute go-to-market strategy with prospective clients to increase Lead Science sales revenue and market penetration
• Facilitate the client purchase decision to achieve sales objectives and create new customer relationships
• Ensure customer satisfaction by responding quickly and accurately to client concerns and needs and supporting prompt resolution
• Collaborate internally with various operational teammates to maximize ensure successful program launch, client retention and growth
• Provide market perspective and feedback to the product and operational teams on new product ideas and/or suggested modifications to existing products
• Create daily prospecting and development activity, and maintain a deal pipeline of active, late-stage deals in the Lead Science CRM (Salesforce)

Territory Sales Director

• Lead client communications and strategy for assigned SEO accounts
• Quality control for all initial and recurring tasks completed for campaigns e.g. optimizations, link building, review responses, blog posts, social media posts, reports, and client deliverables
• Work with SEO Specialists to accomplish all the associated account work e.g. all communication, optimizations, link building, review responses, blog posts, social media posts, reports, and client deliverables
• Run strategy and reporting calls for SEO clients, offering impactful suggestions on campaigns

SEO Consultant

• Manage and optimize multi-channel advertising campaigns for automotive dealer clients across Search, Display, Social, and Video platforms
• Manage accounts through the life-cycle including onboarding and day-to-day account management
• Respond to customer requests and communications in a timely manner based on company SLAs
• Maintain customer retention rate according to company standards
• Act as a consultant by understanding client core goals and planning monthly and quarterly advertising strategy
• Execute and present results of key initiatives and identify opportunities to enhance clients' advertising portfolios
• Ensure accounts meet client-defined budget and metric goals and optimize accounts regularly based on company best practices
• Deploy A/B testing and CRO tactics to improve account performance
• Collaborate with cross-functional teams and report to the Digital Advertising Manager

Digital Advertising Consultant

• Manage customer accounts across multiple OEMs
• Provide monthly product review (MPR) reporting and optimization recommendations to improve all aspects of the customers’ websites, utilizing the Specific OEM (i.e., FORD/Lincoln) MPR Deck to ensure all Service level agreements (SLA) are met
• Work with customers to analyze and review their digital performance in detail
• Complete website edits, and troubleshoot various issues or concerns to ensure that response and resolution service levels are met
• Ensure strategy and customer’s KPIs (key performance indicators) are communicated, understood, and implemented by cross-functional teams
• Understand the customers’ business goals to anticipate future needs
• Prioritize, triage, and communicate resolution on escalated customer issues and requests
• Manage multiple accounts simultaneously, tracking the status of each project, and updating all stakeholders
• Assist business leads in driving customer retention and identifying business growth opportunities
• Work alongside support roles to assist with case management and ensure that response and resolution service agreement levels are met
• Complete various tasks assigned by leadership such as OEM project asks
• Assist in updating and creating knowledge base articles for the team on a consistent basis