DCL Corporation

Marketing

• Support American sales team with technical advice and join customer meetings to generate new business and grow DCL market share in North America.
• Secure and grow the pigment business by providing technical support to sales and setting up customer-specific product specifications with QC and Product Manager.
• Manage batch/CoA selection and communication with Sales on technical issues, batch selection, PSS availability and technical advice.
• Train Distributors, Agents, sales team and customers on global pigment products and innovations online and face-to-face.
• Collaborate with internal teams (Sales, Manufacturing, Quality Control, Regulatory, Purchasing, Product Management) to deliver optimized service.
• Create customized technical and marketing presentations in consultation with Global Head of Innovation & Marketing.
• Develop and implement strategies with Sales and Global Head of Innovation & Marketing to achieve sales goals and strengthen customer relationships.
• Provide technical information and support to Marketing for new sales and marketing tools.
• Analyze technical customer requirements and provide customer-specific solutions and formulation guidance across DCL product portfolio.
• Collaborate with customer decision-makers to address technical inquiries, showcase innovations, and offer solutions.
• Monitor and report customer trends to Global R&D/Innovation and Marketing Team to support product development.
• Represent the company at industry events and conferences as needed.
• Handle complaints and transfer technical issues to labs/plants and responsible internal contacts.
• Study new market trends and set up penetration plans with Global Head of Innovation & Marketing.

Technical Marketing Manager