dbt Labs

Regional Marketing Manager

dbt Labs

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $154,000 - $190,000 per year

About the role

  • Own regional pipeline generation — Plan and execute marketing programs that directly contribute to pipeline creation and revenue growth across the region.
  • Execute integrated campaigns — Deliver multi-channel programs including in-person events, executive engagements, virtual experiences, email campaigns, and ABM initiatives.
  • Drive sales and marketing alignment — Partner with regional sales teams and cross-functional marketing stakeholders to ensure programs are aligned to territory priorities and pipeline goals.
  • Accelerate deal velocity — Support late-stage opportunities through targeted programs, executive engagement, and high-impact regional activations.
  • Leverage data to optimize performance — Track, analyze, and report on program effectiveness, continuously improving ROI and scaling what works.
  • Ensure strong follow-through — Collaborate with sales teams to drive timely follow-up and conversion from marketing-sourced and influenced programs.
  • Manage regional planning and execution — Own timelines, workflows, and deliverables across tools like Asana and Notion to ensure seamless execution.
  • Represent dbt Labs in-market — Travel to key events and customer engagements to build relationships, strengthen brand presence, and uncover new opportunities.

Requirements

  • 3+ years of B2B SaaS marketing experience, preferably in regional or field marketing roles
  • Proven ability to drive pipeline through events, campaigns, and integrated marketing programs
  • Experience partnering closely with sales teams to align on targets and deliver measurable outcomes
  • Strong project management skills with the ability to manage multiple programs simultaneously
  • Experience with marketing automation (e.g., HubSpot), CRM systems (e.g., Salesforce), and event platforms
  • A data-driven mindset with the ability to analyze performance and optimize programs
  • Experience working in a remote, distributed team environment
  • Willingness to travel regularly (approximately monthly)
Benefits
  • Unlimited vacation time with a culture that actively encourages time off
  • 401k plan with 3% guaranteed company contribution
  • Comprehensive healthcare coverage
  • Generous paid parental leave
  • Flexible stipends for:
  • Health & Wellness
  • Home Office Setup
  • Cell Phone & Internet
  • Learning & Development
  • Office Space
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingpipeline generationintegrated marketing programscampaign managementdata analysisperformance optimizationproject management
Soft Skills
collaborationcommunicationrelationship buildingorganizational skillsadaptability