Senior Marketing Manager

Day Translations, Inc.

Senior Marketing Manager leading marketing strategy for global translation services company. Responsible for B2B lead generation and brand visibility through creative campaigns and data-driven analysis.

Posted 7/5/2026full-timeRemote • 🌎 Anywhere in the WorldSeniorWebsite

About the role

Key responsibilities & impact

Develop and execute a clear, data-driven marketing strategy focused on growth and lead generation.
Manage and optimize digital marketing channels, including SEO, Google Ads, LinkedIn, email, YouTube, and more.
Drive marketing initiatives that support B2B sales, brand awareness, and customer engagement.
Create and oversee end-to-end campaigns with strong messaging, calls to action, and landing page strategy.
Collaborate with creatives, writers, and designers to deliver assets that convert.
Monitor campaign performance and iterate based on real-time data and results.
Maintain consistent brand voice and messaging across all channels.
Guide the creation of high-quality content: website pages, blog posts, whitepapers, video scripts, and more.
Ensure all content speaks clearly to target audiences—especially decision-makers in regulated industries.
Track performance metrics (conversion rates, CPL, CTR, ROI) and adjust strategies accordingly.
Use tools like Google Analytics, Ahrefs, Pipedrive, and ad platforms to report on results and forecast trends.
Work closely with sales, tech, and leadership teams to align messaging and strategy.
Understand client personas and feedback to inform campaign direction and prioritization.

Requirements

What you’ll need

3+ years of experience in marketing (preferably B2B and digital-heavy).
Proven success managing campaigns that deliver leads and growth.
Strong understanding of marketing funnels, conversion tracking, SEO, and paid advertising.
Proficiency with tools such as Google Ads, Analytics, Ahrefs, SEMrush, LinkedIn Ads, HubSpot, or similar.
Exceptional project management, communication, and leadership skills.
Familiarity with the translation/localization industry.
Experience in healthcare, legal, tech, or other regulated B2B sectors.
Multilingual or global marketing experience.

Benefits

Comp & perks

Health insurance
Flexible work arrangements

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Lead GenerationConversion TrackingMarketing FunnelsPerformance MetricsProject Management

Soft Skills

CommunicationLeadershipCollaboration