Marketing

• Support implementation of a marketing and communications plan designed to enhance reach, awareness and support among child welfare professionals for the importance of finding a permanent family for ALL children lingering in foster care and the belief that every child is adoptable
• Implement tactics to grow our community of child welfare professionals, including promotion and planning of national and state-level webinars, marketing opportunities through sponsorships, national and state partnerships and paid ad campaigns
• Manage requests from internal departments to review communications and presentations that support the Foundation’s Wendy’s Wonderful Kids® program as well as national grant projects that advance our mission
• Create event marketing and communications assets that engage child welfare professionals, speakers and sponsors attending the annual Wendy’s Wonderful Kids Summit in collaboration with internal departments
• Inform the Foundation's child welfare content strategy (including topics and calendar cadence) that highlights child welfare best practices and recognizes the importance of the Foundation’s evidence-based, child-focused recruitment model; oversee production and creation of new videos featuring child welfare professionals to be shared through various channels
• Write, edit and proofread content in alignment with the Foundation’s brand standards and AP style
• Perform other duties, as requested
• Assume responsibility for professional growth and development, keeping current with child welfare policies as well as marketing trends and techniques

Senior Associate, Child Welfare

Senior Marketing Manager – Deposits

Acquisition, ECM Marketing Manager