
Director, Product Marketing – Legal & Insurance
Datavant
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $167,000 - $208,000 per year
Job Level
About the role
- Lead the development and execution of product marketing strategy across the vertical
- Own the overarching product narrative and messaging framework
- Set the strategy for product launches and go-to-market plans
- Create battlecards, talk tracks, competitive briefs, and onboarding programs
- Develop high-impact content, including white papers and case studies
- Collaborate with Growth & Demand Gen for product marketing campaigns
- Own insights into market trends and competitor positioning
Requirements
- 8-12+ years of product or solutions marketing experience in B2B SaaS, health tech, or data-driven industries
- Proven ability to craft differentiated messaging and translate complex technical concepts into business value
- Strong cross-functional leadership and collaboration skills
- Exceptional storytelling and executive-level communication skills
- Strategic thinker with the ability to balance long-term planning and hands-on execution
- Experience leading initiatives and influencing cross-functional teams
Benefits
- Equal Employment Opportunity employer
- Commitment to building a diverse team
- Health screenings and vaccinations for safety
- Reasonable accommodations for disabilities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketing strategygo-to-market planscontent developmentcompetitive analysisB2B SaaShealth techdata-driven marketingmessaging frameworkproduct launchesmarket trends
Soft Skills
cross-functional leadershipcollaborationstorytellingexecutive communicationstrategic thinkinginfluencing teamslong-term planninghands-on execution