Marketing Specialist, Content & Online
DATAGROUP
full-time
Posted on:
Location Type: Hybrid
Location: Berlin • Germany
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About the role
- Joint planning of the content strategy and its implementation (blog, white papers, case studies, webinars)
- Creation and maintenance of engaging content for our digital channels, including website, blogs and social media
- Operational implementation and optimization of content, email and event activities based on relevant KPIs
- Responsibility for website content and on-page SEO, as well as creation and optimization of landing pages
- Management of the content plan, including for social media and the website
- Management of the social media channels
- Close collaboration with internal teams to ensure a consistent brand message
- Responsibility for maintaining and further developing our online presence
Requirements
- Completed degree in Marketing, Communications or a comparable qualification
- Experience in content marketing, online marketing or editorial work
- Ideally, experience in an SAP or ERP environment
- Very good text and storytelling skills
- Very good command of German and English, both written and spoken
- Good understanding of digital marketing channels, SEO and content formats
- Experience with CMS systems (e.g. WordPress) and common marketing tools
- Structured, independent and creative way of working
Benefits
- Positive working environment
- Open and cooperative corporate culture
- Atmosphere of trust
- Flat hierarchies
- Short decision-making paths
- Individual training and development opportunities
- Varied and interesting tasks
- Flexible working hours
- Modern workplace with ergonomic chairs and height-adjustable desks
- Comprehensive social benefits
- Company pension plan
- Company bike leasing (JobRad)
- Corporate Benefits
- Regular company events
- Option for mobile/remote working
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content marketingonline marketingSEOstorytellingdigital marketingcontent creationlanding page optimizationKPI analysisemail marketingevent marketing
Soft Skills
structured workingindependent workingcreative thinkingcollaborationcommunication
Certifications
degree in Marketingdegree in Communications