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About the role
Key responsibilities & impact- Creating clear and compelling product positioning and messaging that resonates with target customers and differentiates Datacom’s SaaS offerings.
- Executing go-to-market strategies and growth initiatives in collaboration with GTM and other internal stakeholders.
- Driving content creation and amplification through omnichannel growth calendars to build awareness, engagement, and pipeline across target segments.
- Supporting development of collateral and training to empower Sales and Customer Success teams.
- Partnering with Sales, Product, and Success teams to drive product uptake and monitor adoption metrics.
- Managing product launches and ensuring aligned, successful execution.
- Leading customer and market research efforts to refine product marketing strategy and messaging.
- Using data and feedback to continuously optimise product marketing activities throughout the product lifecycle.
- We are a pretty agile company, and are keen to respond to customer, technology and internal stakeholders’ changing requirements—and this can mean we evolve in our roles to meet those needs.
Requirements
What you’ll need- 6+ years of product marketing experience in a B2B SaaS or technology company.
- Demonstrated AI fluency – experience building agentic workflows, using AI tools to scale content production, and integrating AI into product marketing execution. This is a working-with-AI role, not an interested-in-AI role.
- Strong understanding of B2B SaaS, product marketing, and go-to-market strategy.
- Proven ability to execute product marketing initiatives from positioning through launch.
- Experience working cross-functionally with Product, Sales, Marketing, and Customer Success teams.
- Strong communication and presentation skills.
- Advanced degree in Marketing, Business, or a related field.
- Strong SaaS content creation skills.
- Proven research capability (market research and Voice of Customer).
- Experience mentoring or guiding junior team members.
- Ability to analyse data and optimise product marketing strategies.
- Understanding of complex technical SaaS features and ability to simplify them for customers.
Benefits
Comp & perks- 🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Datacom Website LinkedIn All Job Openings 5001 - 10000 employees Founded 1974 ☁️ SaaS 🏢 Enterprise 🔒 Cybersecurity SaaS
- Enterprise
- Cybersecurity Datacom is a leading technology company in Australasia, providing a wide range of services including enterprise application development, cloud solutions, network services, managed IT services, and cybersecurity. With expertise in data intelligence, software engineering, and digital customer experiences, Datacom helps businesses adapt, innovate, and thrive. They offer specialized solutions across various industries such as agriculture, education, and financial services, focusing on optimizing business processes and enhancing customer engagement. Their cloud strategy aligns with business strategy, ensuring seamless adoption and operation across leading cloud technologies. Datacom values sustainability and community engagement, aiming to make a positive difference in people's lives through technology. Product Marketing Manager 🔥 23 minutes ago 🏢🏡 Auckland – Hybrid ⏰ Full Time 🟡 Mid-level 🟠 Senior 🎁 Product Marketing Apply Now Find Hiring Managers Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
- Creating clear and compelling product positioning and messaging that resonates with target customers and differentiates Datacom’s SaaS offerings.
- Executing go-to-market strategies and growth initiatives in collaboration with GTM and other internal stakeholders.
- Driving content creation and amplification through omnichannel growth calendars to build awareness, engagement, and pipeline across target segments.
- Supporting development of collateral and training to empower Sales and Customer Success teams.
- Partnering with Sales, Product, and Success teams to drive product uptake and monitor adoption metrics.
- Managing product launches and ensuring aligned, successful execution.
- Leading customer and market research efforts to refine product marketing strategy and messaging.
- Using data and feedback to continuously optimise product marketing activities throughout the product lifecycle.
- We are a pretty agile company, and are keen to respond to customer, technology and internal stakeholders’ changing requirements—and this can mean we evolve in our roles to meet those needs. 🎯 Requirements
- 6+ years of product marketing experience in a B2B SaaS or technology company.
- Demonstrated AI fluency – experience building agentic workflows, using AI tools to scale content production, and integrating AI into product marketing execution. This is a working-with-AI role, not an interested-in-AI role.
- Strong understanding of B2B SaaS, product marketing, and go-to-market strategy.
- Proven ability to execute product marketing initiatives from positioning through launch.
- Experience working cross-functionally with Product, Sales, Marketing, and Customer Success teams.
- Strong communication and presentation skills.
- Advanced degree in Marketing, Business, or a related field.
- Strong SaaS content creation skills.
- Proven research capability (market research and Voice of Customer).
- Experience mentoring or guiding junior team members.
- Ability to analyse data and optimise product marketing strategies.
- Understanding of complex technical SaaS features and ability to simplify them for customers. Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Privacy policy Terms of service Job board SEO course AI Apply Copilot OpenClaw job finder Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs
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Hard Skills & Tools
product marketingB2B SaaSgo-to-market strategyAI toolscontent creationmarket researchdata analysisproduct positioningproduct launchcustomer adoption metrics
Soft Skills
communication skillspresentation skillscross-functional collaborationmentoringagilitycustomer focusstrategic thinkingteam leadershipproblem-solvingadaptability
Certifications
advanced degree in Marketingadvanced degree in Business
