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Facebook Ads Specialist
DashClicksFacebook Ads Specialist developing ad strategies for US clients in a fast-paced remote environment. Engaging in performance analysis and owning client relationships while managing diverse marketing campaigns.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in developing and executing Facebook Ads strategies, managing client ad spend, and optimizing campaign performance through data analysis and effective communication. Proven ability to handle multiple accounts and deliver exceptional results in a fast-paced environment.
Highest-signal resume keywords
Facebook Ads ManagementGoogle AnalyticsFacebook Pixel SetupClient Relationship ManagementTime Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign ExecutionPerformance AnalysisLead GenerationConversion OptimizationBudget Management
Soft Skills
Written CommunicationOrganizational SkillsInterpersonal Skills
Tools & Technologies
Google AnalyticsFacebook Ads ManagerProject Management Tools
Industry Keywords
Digital MarketingPaid SocialMarketing AnalyticsClient Facing ExperienceAgency Experience
About the role
Key responsibilities & impact- Develop and launch comprehensive Facebook Ads strategies for a diverse portfolio of US clients, from initial research and audience identification to full-funnel campaign execution.
- Drive a high-tempo, methodical testing roadmap across creative, copy, and landing pages to continuously improve performance and uncover new growth opportunities.
- Analyze campaign performance, identify key insights, and communicate results and strategic recommendations clearly to clients and internal teams.
- Take ownership of client ad spend, ensuring efficient allocation, accurate forecasting, and delivering a strong return on investment (ROAS).
- Serve as a key point of contact for your accounts, expertly guide the internal & external stakeholders, understanding Client's business goals, and building trust through exceptional results and communication.
- Manage campaigns designed for every objective—from lead generation and engagement to direct sales—and ensure the tracking infrastructure (Pixels, GA4) is flawless.
- Act as our in-house expert on all things paid social, keeping the team and clients informed on the latest trends, platform updates, and strategies to maintain a competitive edge.
- Measure and optimize paid marketing efforts using vendor-specific dashboards, Google Analytics, and marketing analytics reports.
- Work independently using the company’s project management tool to track tasks, meet deadlines, and ensure smooth workflow.
- Communicate with clients through the company dashboard, address their content-related queries, and incorporate feedback.
Requirements
What you’ll need- 3+ years of hands-on experience managing performance-focused Facebook Ads campaigns, with a proven track record of driving leads and sales.
- Good conversational English and excellent written communication skills.
- Based in Latin America.
- Demonstrated ability to manage multiple client accounts across different industries and effectively manage significant marketing budgets.
- Hands-on expertise in setting up and troubleshooting Facebook Pixel, conversion events, and leveraging Google Analytics for attribution and analysis.
- Superior Time Management & Organizational Skills: An almost obsessive need to manage projects, meet deadlines, and handle a high volume of tasks with precision and autonomy.
- 1+ years of experience in a Client facing role (Big Plus)
- 1+ years of working in an agency set-up (Big Plus)
Benefits
Comp & perks- Work from anywhere in Latin America
- A Culture of Ownership & Ambition: Join a transparent, close-knit team where you’ll have real, hands-on ownership of your projects from day one.
- Competitive compensation and an exciting growth plan tied to your performance