
Senior Digital Product Analyst – Text-Assisted Channels
Dasa
full-time
Posted on:
Location Type: Hybrid
Location: São Paulo • Brazil
Visit company websiteExplore more
Job Level
About the role
- Drive the evolution of Dasa's digital customer service product via WhatsApp and chatbot.
- Own the vision, strategy, and execution of the WhatsApp/Chatbot customer service product.
- Define and evolve the product vision and customer service roadmap.
- Serve as the link between business, operations, technology, data, and customer experience.
- Prioritize requests based on impact to issue resolution, customer experience, operational efficiency, and technical feasibility.
- Lead continuous discovery to understand the pain points of customers and agents.
- Work closely with engineering, data, UX, operations teams, and technology partners.
- Ensure efficient integration between chatbot, handoff to human agents, and core systems.
- Define, monitor, and evolve relevant product metrics.
- Ensure compliance with information security requirements, LGPD (Brazilian General Data Protection Law), scalability, and observability.
Requirements
- Proven experience as a Product Manager / Product Owner in digital products.
- Experience with digital service products such as WhatsApp, chatbots, cognitive AI, or messaging platforms.
- Strong results orientation, focus on operational efficiency, and ability to generate business value.
- Analytical capability to define metrics, monitor indicators, and make data-driven decisions.
- Excellent communication skills and ability to align technical, business, and operations stakeholders.
- Experience with agile methods, continuous discovery, backlog management, and experimentation.
- Nice-to-haves: prior experience with Twilio, WhatsApp Business API, and chatbot/AI platforms; experience in high-volume service environments; experience in healthcare or large-scale companies; knowledge of API integrations and solution architecture.
Benefits
- Meal support: meal allowance / food voucher or on-site cafeteria (depending on location);
- Health care: health insurance and life insurance;
- Career development: Universidade Dasa, Development and Career Cycle, Technology/PMAX academies, and the Crescer program within Dasa;
- Other: transportation allowance and performance bonus (PPR).
- Health program based on five pillars: Spiritual: yoga; Physical: TotalPass, primary care clinic, discounts on exams and vaccines; Intellectual: Universidade Dasa; Relational: UAU perks club and SESC benefits; Emotional: telepsychology.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Product ManagementProduct OwnershipDigital Service ProductsChatbotsCognitive AIData AnalysisAgile MethodsBacklog ManagementAPI IntegrationsSolution Architecture
Soft Skills
Results OrientationOperational EfficiencyAnalytical CapabilityCommunication SkillsStakeholder Alignment