Marketing Manager

Daniels Health

Marketing Manager responsible for executing targeted campaigns for Daniels Health's Canadian business. Focus on sales enablement, content management, and pipeline reporting.

Posted 7/30/2026full-timeBrampton • 🇨🇦 CanadaMid-LevelSenior💰 CA$110,651 - CA$152,145 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B and healthcare marketing, with a strong focus on sales enablement, campaign execution, and cross-functional collaboration. Proficient in developing localized content and messaging strategies that drive revenue outcomes and align with customer needs.

Highest-signal resume keywords

B2B Marketing ExperienceSales EnablementCampaign ExecutionCross-Functional CollaborationContent Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign DevelopmentSales Tools DevelopmentContent StrategyRevenue-Driven ExecutionLead Management Processes

Soft Skills

Excellent Communication SkillsStrategic ThinkingCollaboration

Tools & Technologies

SalesforceDigital Marketing ToolsEmail Marketing PlatformsSEO Tools

Industry Keywords

Healthcare MarketingB2B MarketingCommercial ContentMarket PositioningCustomer Insights

About the role

Key responsibilities & impact

The Marketing Manager, Canada is responsible for translating global marketing strategy into locally relevant, revenue-driving execution across Daniels Health’s Canadian business and brands.
Driving pipeline through targeted campaigns
Developing high-impact sales enablement tools
Owning the Canada content and messaging ecosystem
Own and manage the Canada commercial content calendar (email, social, blogs, campaigns)
Translate global positioning into localized, customer-relevant messaging
Develop and deploy campaigns aligned to key personas and verticals
Partner with global content and digital teams to execute efficiently and at scale
Develop sales tools (presentations, one-pagers, case studies, templates)
Partner closely with sales to support active opportunities and strategic accounts
Contribute to RFP and proposal messaging, ensuring clear, compelling narratives
Build repeatable templates and frameworks that improve consistency and speed
Leverage Salesforce pipeline data to identify gaps, trends, and growth opportunities, translating insights into proactive content and campaign strategies that drive new business, customer retention, and account expansion across Canada.
Partner with sales and digital marketing to connect pipeline performance with campaign execution, optimizing marketing-generated revenue across email, SEO, paid media, and other demand channels.
Establish and reinforce clear processes for lead management, pipeline visibility, and sales enablement, ensuring marketing efforts are directly aligned to revenue outcomes and conversion efficiency.
Partner with digital marketing team to ensure alignment on targeting strategy, messaging and campaign priorities
Ensure digital programs reflect real customer pain points and commercial priorities
Act as the Canada brand expert across healthcare waste division ensuring consistency in messaging, tone and market positioning
Gather and synthesize voice of sales, customer feedback and market dynamics specific to Canada
Continuously refine: Brand messaging, content priorities and campaign focus to align with business priorities and customer needs

Requirements

What you’ll need

4–8+ years of experience in B2B or healthcare marketing
Proven experience in: Sales enablement and commercial content development. Campaign execution tied to revenue outcomes. Cross-functional collaboration with sales teams
Strong ability to translate strategy into execution
Excellent written and verbal communication skills
Up to 25% travel
Experience working in matrixed or multi-market organizations preferred

Benefits

Comp & perks

medical, dental, and vision insurance
retirement savings plans with company match contributions
paid vacation and sick time
wellness resources
life insurance
professional development opportunities