Marketing Manager, Respiratory

Danaher Corporation

Marketing Manager for Cepheid’s Respiratory Diseases portfolio in the U.S. Supporting product marketing execution and commercial growth initiatives across various disease areas.

Posted 7/9/2026full-timeRemote • California, Colorado, Illinois, Texas • 🇺🇸 United StatesMid-LevelSenior💰 $83,000 - $110,000 per yearWebsite

About the role

Key responsibilities & impact

Support execution of integrated U.S. marketing plans for assigned Respiratory products or programs, aligned to portfolio strategy and business objectives.
Contribute to positioning, messaging, and customer engagement efforts for designated disease areas.
Support regional product launches by coordinating assigned launch activities and cross-functional inputs to ensure readiness and effective execution.
Assist with demand generation initiatives across digital and traditional channels to drive awareness and adoption.
Partner with Sales, Medical Affairs, and Global Marketing to develop and update field enablement tools, training materials, and customer-facing content.

Requirements

What you’ll need

Bachelor’s degree with 5 + years of relevant professional experience, or Master’s degree with 3 + years of relevant professional experience.
Experience supporting product marketing, portfolio marketing, or go-to-market initiatives within regulated healthcare, diagnostics, medical devices, or life sciences.
Experience working on cross-functional projects in a matrixed organization.
Exposure to integrated marketing campaigns across multiple channels (e.g., digital, field, events).
Ability to analyze market, customer, or performance insights and translate them into recommendations for marketing execution.

Benefits

Comp & perks

Health insurance
401(k) matching
Paid time off
Remote work arrangements
Professional development opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Portfolio MarketingGo-To-Market InitiativesDemand GenerationCustomer EngagementMarketing Execution

Soft Skills

CollaborationCommunicationAnalytical Thinking