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Marketing Lead Development Specialist
Danaher CorporationMarketing Lead Development Specialist evaluating and qualifying leads generated through marketing campaigns. Collaborating with sales and marketing to enhance lead nurturing strategies.
Tech Stack
Tools & technologiesSFDC
About the role
Key responsibilities & impact- Evaluate and qualify leads generated through marketing campaigns
- Ensure our CRM database for contacts are maintained to the target Quality Standard
- Analyze lead and campaign data to measure effectiveness
- Collaborate with the marketing and sales teams to develop lead nurturing strategies
- Generate regular reports on KPI including lead quality and conversion rates
Requirements
What you’ll need- Bachelor degree
- Minimum of 2 years of experience in marketing, lead qualification, or related roles, in a Life Science, Medical or B2B environment.
- Strong Analytical Skills
- Detail-oriented
- Excellent verbal and written communication skills
- Proven ability to work collaboratively with cross-functional teams
- Strong problem-solving skills
- Proficiency in using CRM (Salesforce.com preferably) and marketing automation tools
- Results-Driven
- Flexibility to adapt to changing priorities
- A growth mindset and a willingness to learn
Benefits
Comp & perks- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Lead QualificationData AnalysisCampaign Effectiveness MeasurementKPI ReportingMarketing Strategies
Soft Skills
Detail-OrientedExcellent CommunicationProblem-SolvingFlexibilityGrowth Mindset