Danaher Corporation

Marketing Content Creator

Danaher Corporation

full-time

Posted on:

Location Type: Office

Location: BaselSwitzerland

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About the role

  • Produce engaging content across various platforms, including case studies, product brochures, application notes, web content, emails, and social media posts to promote the Genedata brand and products
  • Proofread content created by other members of the marketing or communications team
  • Manage content to improve brand and product visibility
  • Drive lead generation by planning and executing corporate and account-based marketing campaigns
  • Collaborate closely with business units and corporate communication and other stakeholders to create content tailored to specific personas, stages of the customer buying journey, and industry topics

Requirements

  • At least five years of experience as a content creator in the life sciences or tech industry
  • Educational background in business or marketing; molecular biology, microbiology, bioinformatics, or related life science or data science degree is an advantage
  • Experience in applying best practices SEO and AI to optimize written content
  • Familiarity with Microsoft Office, Jira, and social media platforms
  • Experience in graphics design, video editing and presentation creation is an advantage
  • Native English speaker is a must, other languages are an advantage
Benefits
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Applicant Tracking System Keywords

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Hard Skills & Tools
content creationSEOAI optimizationgraphics designvideo editingpresentation creation
Soft Skills
collaborationproofreadinglead generationcommunication