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Fall Marketing Intern – Fashion Public Relations Focus
Dana-co LLCMarketing Intern supporting public relations and brand storytelling for Skarlett Blue, a women's intimate apparel brand. Engaging in influencer collaborations and seasonal marketing campaigns.
About the role
Key responsibilities & impact- Draft compelling press materials, product descriptions, and outreach emails
- Conduct research on influencers, stylists, and media contacts that align with our brand identity
- Assist with sample coordination and help develop creative briefs for influencer collaborations
- Support the planning and execution of seasonal marketing campaigns and product launches
- Contribute to brand events, including pop-up stores and other in-person activations
- Track media coverage and compile reports to evaluate PR impact and reach
- Collaborate closely with internal departments and external partners to support brand initiatives
Requirements
What you’ll need- Current undergraduate student majoring in Marketing, Communications, PR, or a related field
- Strong writing, editing, and communication skills
- Highly organized with attention to detail and a proactive attitude
- Passion for lingerie, fashion, and storytelling
- Familiarity with social media, digital trends, and fashion media landscape a plus
Benefits
Comp & perks- school credit available
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
writingeditingresearchsample coordinationcreative briefsmarketing campaignsproduct launchesmedia coverage trackingreport compilation
Soft Skills
communicationorganizationattention to detailproactive attitudepassion for fashionstorytelling