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Daktronics

Audio/Visual Sales Representative, New England Region

Daktronics

Sales Representative for Daktronics' AV Sales Team developing indoor LED display sales. Engaging with AV Integrators to build relationships and drive sales across New England.

Posted 6/20/2026full-timeRemote • Connecticut, Maine, Massachusetts, New Hampshire, New York, Rhode Island, Vermont • 🇺🇸 United StatesSeniorLead💰 $75,000 - $140,000 per yearWebsite

About the role

Key responsibilities & impact
  • Leverage sales experience to strategically build relationships
  • Proactively cold call AV Integrators to educate on Daktronics products
  • Develop strategy to on-board target integrators
  • Collaborate with AV Sales team to gather market intelligence
  • Understand project and customer needs
  • Develop and present dynamic presentations in various settings
  • Develop weekly sales plan
  • Utilize Salesforce to manage accounts and sales opportunities

Requirements

What you’ll need
  • Bachelor’s degree in business, economics, marketing, technical area, or a related field, or equivalent experience
  • Ability to lift up to 50 pounds
  • Mechanical aptitude
  • Effectively exercise discretion and independent judgement
  • Fluent in English, both written and verbal
  • Applicants must be 18 years of age or older
  • Ability to meet all workplace safety requirements
  • Prefer 3-5 years of field sales experience including negotiating and purchase agreements
  • Experience selling to or working in the Audio-Visual Industry is a plus
  • Strong computer skills to include but not limited to Outlook, Word, PowerPoint, Excel, Salesforce, and LinkedIn
  • Previous experience using Salesforce is a plus.

Benefits

Comp & perks
  • Competitive compensation
  • Meaningful benefits

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
sales experiencecold callingmarket intelligencesales planningpresentation developmentnegotiatingpurchase agreementsmechanical aptitudefield sales experienceAudio-Visual Industry experience
Soft Skills
relationship buildingdiscretionindependent judgementcommunicationcollaboration
Certifications
Bachelor’s degree