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Growth Program Manager
CynomiGrowth Program Manager at Cynomi, an AI-powered cybersecurity platform executing integrated marketing campaigns. Collaborating with cross-functional teams to drive pipeline growth and deliver measurable results.
Tech Stack
Tools & technologiesCyber Security
About the role
Key responsibilities & impact- Support the Director of Growth in planning and executing integrated campaigns that create new business and expansion opportunities.
- Own end-to-end campaign orchestration across email, social media, partner portals, webinars, and third-party media— ensuring cohesive messaging, precise execution, and strong performance across channels.
- Design and run structured testing and experimentation (e.g., messaging, channels, offers, targeting) to continuously improve conversion rates and pipeline impact.
- Own and maintain Cynomi’s marketing communications calendar across channels.
- Manage 3rd-party placements (ex: Dark Reading, CRN, CISO Series, peer groups, MSP publications) to elevate brand awareness and drive conversion.
- Work cross-functionally with Content, Sales, Partner Account Management, and our Chief Evangelist to bring campaigns and assets to market.
- Track and report performance metrics across campaigns, webinars, email, and opportunity influence.
- Design and operate AI-powered campaign systems that automate content generation, distribution, and optimization—continuously improving performance through data-driven feedback loops.
- Build and iterate on scalable, AI-driven (agentic) workflows using the existing marketing tech stack (e.g., HubSpot, automation tools, AI copilots) to increase team productivity and campaign velocity.
- Continuously optimize campaign execution and internal processes through automation, tooling, and rapid experimentation.
- Identify opportunities to replace manual execution with AI-driven workflows, increasing output, speed, and impact without increasing resources.
Requirements
What you’ll need- 2–5 years of experience in B2B marketing, ideally cybersecurity, SaaS, or MSP/MSSP-focused.
- Comfortable working in an AI-native marketing environment using tools like Jasper, ChatGPT, Claude, Clay and AI-supported workflow tools.
- Demonstrated ability (or strong ambition) to use AI to significantly increase marketing output, speed, or performance.
- Hands-on experience with HubSpot, marketing automation, and project tools like Asana.
- Strong project manager—organized, detail-oriented, and able to keep multiple programs moving forward.
- Skilled communicator with a knack for coordinating across teams and driving alignment.
- Data-driven and analytical with a keen eye for pipeline conversion opportunities.
- Entrepreneurial self-starter with a strong sense of ownership; able to navigate ambiguity and proactively drive initiatives forward.
- Strong experimentation mindset with experience (or strong interest) in A/B testing, campaign optimization, and performance-driven iteration.
- Systems thinker with the ability to design and improve workflows, including leveraging AI and automation to scale output.
- Content-oriented marketer who is comfortable creating, iterating, and experimenting with new formats and channels.
- Committed to continuous learning, especially in AI, marketing technology, and evolving GTM strategies.
- Adaptable and resilient, with the ability to operate effectively in a fast-paced, high-growth tech environment.
Benefits
Comp & perks- High ownership and impact – Your work directly influences growth and market expansion.
- Builder mentality – You won’t just execute you’ll create, test, and optimize new approaches.
- AI-first culture – We actively use and invest in AI to scale smarter, faster marketing.
- Collaborative environment – Work closely with, Content, Evangelism, and Leadership.
- Global team, startup energy – Operate in a fast-paced, high-growth environment with real momentum.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingcampaign orchestrationA/B testingcampaign optimizationdata-driven analysiscontent generationautomationworkflow designconversion rate improvementpipeline impact
Soft Skills
project managementcommunicationorganizational skillsentrepreneurial mindsetadaptabilityresiliencedetail-orientedcross-functional collaborationself-starterexperimentation mindset