Cynet Group

Marketing Manager – Branding

Cynet Group

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Promote our career site by running campaigns and driving traffic to our career site
  • Set up and Manage Interactive Bots on our website and integrate it with ATS for fetching real-time information capture.
  • Setup Capture Automation when visitors come on our site to ensure we capture their information, get them signed up for talking to a recruiter or sign up to get job alerts or other means and automate by sending them an email and SMS and automatically connecting them to a recruiter or a live agent.
  • Setup a process for getting reviews on Google, Glassdoor, BluePipes, TravelNurseCentral, and other Travel Nurse Review sites
  • Marketing/Automation: Setup Drip marketing campaigns for sourcers and recruiters and recommend and implement the software for running such campaigns
  • Improve Social Media Branding on all channels to promote branding and engagement on all channels, FB, Instagram, LI, and X, and how can it benefit us
  • Setup a process for getting surveys for employee satisfaction post onboarding in an automated way and use the data in a meaningful way to improve our processes
  • Execute and manage referral program automation on behalf of recruiters.
  • Capture all relevant data points and metrics to make data-driven decisions.

Requirements

  • Bachelor’s degree or equivalency in work experience or education
  • Experience in the Healthcare Staffing industry.
  • Enthusiastic, goal-oriented, organized, dedicated, focused, and driven individual
  • Self-driven and enthusiastic while demonstrating a professional demeanor and possessing strong interpersonal skills
  • Adaptability to demanding business environments with changing business priorities and ability to perform outstanding work under compressed time pressures
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign managementinteractive botsautomationdrip marketingdata captureemail automationSMS automationdata-driven decision makingsurvey automationreferral program management
Soft Skills
enthusiasticgoal-orientedorganizeddedicatedfocusedself-drivenprofessional demeanorstrong interpersonal skillsadaptabilityability to work under pressure
Certifications
Bachelor's degree