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Senior Director, Customer Marketing, Customer Advocacy, Community
CyeraSenior Director for Customer Marketing at Cyera, building and running the 360° customer marketing program. Leading customer advocacy, community engagement, and lifecycle marketing efforts in support of AI adoption.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and leading customer marketing programs, including community engagement and advocacy initiatives. Proven ability to define KPIs, report results, and influence cross-functional teams while delivering exceptional customer experiences.
Highest-signal resume keywords
B2B Marketing ExperienceCustomer Marketing LeadershipExecutive Program DesignData-Driven StorytellingPeople Leadership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Soft Skills
Excellent StorytellingCross-Functional InfluenceExecutive Presence
Industry Keywords
Customer Advisory BoardCustomer AdvocacyCustomer CommunityLifecycle CampaignsCustomer Recognition ProgramsCustomer Marketing ProgramSecurity Industry Experience
About the role
Key responsibilities & impact- Build and run the full 360° customer marketing program
- Recruit, onboard, and manage a pool of customer champions
- Own the analyst and public review presence across review platforms
- Run customer recognition programs
- Launch and grow a branded customer community
- Design and run always-on lifecycle campaigns
- Establish and run Cyera's Customer Advisory Board and a dedicated CXO community
- Plan and deliver customer-facing experiences
- Hire, coach, and develop a high-performing customer marketing team
- Define the KPIs that matter and report results to leadership
Requirements
What you’ll need- 10-15+ years of B2B marketing experience
- 10+ years building and leading customer marketing, advocacy, or community programs
- Experience designing and operating an executive program such as a Customer Advisory Board
- People leadership experience
- Strong cross-functional influence with Sales, Customer Success, and Product
- Comfort owning a data-driven story
- Excellent storytelling and executive presence
- Security industry experience is a strong plus.
Benefits
Comp & perks- Ability to work remotely
- Office setup reimbursement
- Competitive salary
- Unlimited PTO
- Paid holidays and sick time
- Health, vision, and dental insurance
- Life, short and long-term disability insurance